Post on 01-Apr-2015
We Want Cinema
Pitch - We Want Cinema App“Cinema: Digital Innovation
Award”Barcelona, 18 June 2012
WelcomeMarieke Jonkermarieke@wewantcinema.com• CEO Amstelfilm• Shareholder
Amstelfilm• Film distributor since 2009
We Want Cinema• 17th of May 2012, BETA version launched, The Netherlands• September 2012, official launch, The Netherlands
The online platform where together you decide what is shown in the theatre.
Why?• more admissions in low efficiency hours• internationally innovative (other COD initiatives “like“)• crowd ticketing (risk free events)• data gathering for theatres and content owners
(insights on local communities, fanbases, adresses etc.)• creates possibilities for theatres & content owners
(creative film releases, indie filmmakers, risk free events)
• people decide what they want to see together
The online platform where together you decide what is shown in the theatre.
Events
Online promotion
online promotion
Where do we stand?•18 theaters• more than 1000 films, documentaries, alternative content etc.
The We Want Cinema App..
Why?
The online platform where together you decide what is shown in the theatre.
The online platform where together you decide what is shown in the theatre.
How does the “We Want Cinema App” work?
The online platform where together you decide what is shown in the theatre.
• connected to the platform We Want Cinema • suitable for at least iPhone and Android devices and
preferably on tablets as well
The application allows you to:1. Find your friends and join events they attend2. Find and join the nearest We Want Cinema events3. Create a We Want Cinema event4. buy a cinema ticket online
Friends
The online platform where together you decide what is shown in the theatre.
Events
The online platform where together you decide what is shown in the theatre.
Films
The online platform where together you decide what is shown in the theatre.
Commercial potential
The online platform where together you decide what is shown in the theatre.
• Platform is internationally scalable• Business model: MG per screening + 33% for content
owner, theatre, WWC • Risk free events for businesses & organizations• With app no need for connection with local
ticketing software
Challenges• making a good Dutch showcase of WWC• Starting franchise in other countries• Financing building costs app €11.200,-