Vs. Branded??? Non-branded??? Factor that influence….

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Transcript of Vs. Branded??? Non-branded??? Factor that influence….

STUDENT’S PREFERANCE OF

CLOTHING

vs

?? ?Branded???Non-branded???

Introduction

Objectives

• Factor that influence….

• Advantages and disadvantages

• Most preferred clothes

OR

Research Question

• What factor that influence the choices???• What the advantages and disadvantages

toward users???• What are the type of clothes???

METHODOLOGY

• Used questionnaire

• Distribute to 50 University Malaysia Pahang students

F50%

M50%

gender

F =femaleM=male

18-20

YEARS

OLD21-23 YEARS

OLD

agesMALAY

64%

CHINESE26%

INDIA10%

races

• Have 14 questions• 4 parts

• Data recorded by using Microsoft Excel• Data were analyzed and been present in pie

chart

Coding book

Findings and discussion

How we do this chapter??

Choose 4 out of 14 question that relate to our objectives

• Interpret the results by using pie chart

• Use pie chart because it is the easiest way to

show the information clearly

Findings of research

Factors that influence student to buy the items

There are 6 factors: Personal tasteTrendFriendsFamilyMedia Other factors

PERSONAL TASTE68%

FAM-ILY6%

MEDIA2%

TREND

12%

FRIENDS

10%OTHERS

2%

Factors that influence student to buy the items

MOST PREFFERED GOODS AMONG STUDENTS

ORNon-

branded clothes

Branded clothes

BRANDED52%

NON-BRANDED48%

The most prefer clothes

Limitation

Problem faced during processing the research

1. Conduct the questionnaire

2. Respondents do not give the good cooperation when answering the question

3. Finding the literature review

Conclusion

We make the summary that:

a) Students buy the clothes according to their personal taste

b) Students agree that their clothes can shows their personality

c) Students like to buy the branded clothes are slightly more than students who buy the non – branded clothes.

Our research is consider success because almost all of the objectives can be answer by our

questionnaire.