Visual Storytelling - distanttrain.com · Visual Storytelling Every company, from startup to...

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Transcript of Visual Storytelling - distanttrain.com · Visual Storytelling Every company, from startup to...

Visual StorytellingEvery company, from startup to legacy, has a story to tell.

Short animated clips are the best way to convey complex concepts to the broader public, for both internal and external communication.

Create an in-house Department of Visual Storytelling with a single hire: one person with the capacity to produce fully-loaded, short, animated assets in any style across a range of digital, innovative platforms.

From concept development, script writing, production, voiceover, audio mastery and export to MP4 or app for Android and Apple.

Fiona Passantinofiona@theapptrain.comwww.theapptrain.com

What for?- Tutorial enhancements for B2C websites - Enhanced PowerPoint presentations- Enhanced client pitches- Enhanced new product roll-outs- YouTube clips for B2C, B2B communication- Native app companions for B2B, B2C consumption- Employee training: enhanced learning material- External webinar enhancement- Onboarding animations for new hires

Why?- This way of communicating improves the user experience.- In-house capacity saves the high costs of external production.- Producing short animations costs around 6.000 EUR per two-minute clip.- In-house capacity means ownership, for all purposes, of source material- Ownership means making changes, as needed; whenever, whatever.