Virtual shopping (brief)

Post on 23-Jan-2015

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eBay case study (included)

Transcript of Virtual shopping (brief)

What is Virtual ?

DEFINING

THE

TERM

The term VIRTUAL -

means the computerized

representation of any object.

What is virtual shopping

It is a form of ELECTRONIC COMMERCE

Virtual shopping is the process whereby consumers directly buy goods or services from a seller in real-time, without an intermediary service, over the INTERNET.

In order to shop online, one must be able to –

Have access to a computer as well as

Have access to a credit card or debit card.

REQUIREMENTS TO DO VIRTUAL SHOPPING!

PROCESS?

WHAT IS THE

1.CUSTOMER MUST FIND A PRODUCT OF INTEREST BY VISITING THE WEBSITE OF THE RETAILER DIRECTLY OR USE THE SEARCH ENGINE

2.ONCE A PRODUCT IS FOUND USE SHOPPING CART SOFTWARE TO ALLOW CUSTOMER TO ACCUMULATE MULTIPLE ITEMS

3. A CHECKOUT PROCESS FOLLOWS IN WHICH PAYMENT AND DELIVERY METHOD IS CONFIRMED.

What is the shopping cart used for?

1.

•Firstly, the customer must choose the product desired from the source.

2.

•Add the product to the cart will be given, this step will assure that the item you desire will be bought.

3.

•He can browse and add or remove from his cart as and when he desires.

PAYMENT

Online shoppers commonly use credit card to make payments, however some systems enable users to create accounts and pay by alternative means, such as:

Billing to mobile phones and landlines

Cash on delivery (C.O.D., offered by very few online stores) Cheque

Debit card

Direct debit in some countries Electronic money of various types

Gift cards

Postal money order

Wire transfer/delivery on payment

DELIVERY

Once a payment has been accepted the goods or

services can be delivered in the following ways.

Downloading: Drop shipping: In-store pickup:

Shipping: Will call

WHY DO WE NEED VIRTUAL SHOPPING?

For customers & For Organisations:

For customers it is not only because of the high level of

convenience, but also because of the broader selection; competitive

pricing and greater access to information.

For organizations it increases their customer value and the

building of sustainable capabilities, next to the increased

profits.

WHY SHOULDN’T WE TAKE OUT SOME TIME AND GO TO THE STORE ITSELF?

THIS IS BECAUSE THE EXPERIENCE THAT YOU GET ONLINE IS AS GOOD AS BEING MANUALLY PRESENT IN THE MALL.

SO SAVE MONEY AND SAVE TIME!!

SHOP FOR EACH AND EVERYTHING THAT YOU CAN THINK OF!!

THE VIRTUAL CENTRES PROVIDE EVERY DETAIL YOU MAY DEMAND OF THE

PRODUCT THAT YOU ARE WILLING TO BUY!!

SHOP FOR CLOTHES AND APPARELS!!

  

Indian Cotton Printed Salwar Kameez Suit SKS 118 Rs. 900.00 Time left:10m  Free 

  

Indian Kameez Dress Bollywood Salwar Suit Cotton Saree Rs. 1,422.00 Time left:38m  Free 

  

Pakistani Indian Cotton Material Salwar Suit Saree Sari 0 BidsRs. 1,405.00 Time left:1h 24m  Free 

  

Indian Dress Designer Pakistani Salwar Kameez Suit Sari 0 BidsRs. 4,999.00 Time left:1h 54m  Free 

SHOP FOR FURNITURES!!

SHOP FOR FOOD ITEMS!!

YOU CAN ZOOM - CHECK QUALITY-DECIDE QUANTITY TO BUY.

SHOP FOR ELECTRONICS AND GADGETS!!

FOR EXAMPLE:RAKHI SEASON OFFERS!

ADVA

NTA

GES

OF

VIR

TUAL

SHOPP

ING

Online stores are usually available 24 hours a day,

One advantage of shopping online is being able to quickly seek out deals for items or services with many different vendors

Another major advantage for retailers is the ability to rapidly switch suppliers and vendors without disrupting users' shopping experience..

Exciting offers provided in the process of website promotion & due to lesser middlemen the price can be reduced considerably.

Shipping a small number of items, especially from another country, is much more expensive. Some retailers offer free shipping on sufficiently large orders.

One of the great benefits of online shopping is the ability to read others’ reviews, which could be from experts or simply fellow shoppers on one product and service.

Disadvantages

1.Fraud and security concerns

Given the lack of ability to inspect merchandise before purchase, consumers are at higher risk of fraud on the part of the merchant than in a physical store

Lack of full cost disclosure

Privacy of personal information is a significant issue for some consumers.

2.Product suitability

Products less suitable for e-commerce include products that have a low value-to-weight ratio, products that have a smell, taste, or touch component, products that need trial fittings — most notably clothing — and products where colour integrity appears important

SECURITY CONCERNS

.

Shop at

the websites of

companies

that you

know and are

popular

offline.

Keep a

record of all

your purchases.

Keep all

your important

personal

informatio

n safe.

Look for the

latest credit card password procedures

, such as

Verified by Visa.

Keep your password

s privat

e.

Read the

return

policy befor

e placing an order.

Read and

understand the

company’s priva

cy statement (or

policy).

CASE STUDY

WHAT IS EBAY?

In 1995,Amazon

launched its online

shopping site, and in 1996

eBay appeared.

This is

ONLINE SHOPPING & AUCTION WEBSITE in which people and businesses

buy and sell goods and services

worldwide

Ebay now owns paypal,

stubhub bazee.com and most popularly

used skype

REVENUE PER UNIQUE USER FOR TECH COMPANIES

AMAZ

ON

EBAY

GOOGLE

MAI

L.RU

YAHOO

TENCEN

T

BAID

U

FACEB

OOK

020406080

100120140160180200

REVENUE IN

DOLLARS !!

VARIOUS TECHNOLOGY COMPANIES

FOR INDIA ALONE EBAY HAS MORE

THAN 800 THOUSAND FANS ON FACEBOOK

FACEBOOK FANS!!

1.Type two or three keywords that describe what you want in the search bar

2.You can further refine your research using the advanced options in the left column

3.Use the cart system

PROCESS TO SHOP ON EBAY (FOR BUYER)

Buy it Now- allows buyer to purchase an item without waiting for the auction to end.

Best offer- allow buyer to suggest the price(bidding) they would be willing to pay and the seller can accept or deny. 

How

i th

e pr

ice

decide

d?

1.Click on place a bid2.Pay attention to bidding increments3. When time is up, the item is declared "sold" to the highest bidder.mostly best way is to bid highest amount u can or are willing to pay?4.If you get outbid, you can bid again5.Proxy-bidding is very useful

WHAT IS PROXY BIDDING

•A bidder tells eBay the absolute maximum that he or she is ever willing to bid for an item. •eBay places a bid on his or her behalf.

•eBay continues to bid on his or her behalf, whenever he or she is outbid by another member's bid, until the maximum is exceeded or the auction is won.

AFTER PRODUCT DECISION IS MADE AND PRICE IS DECIDED

USE PAYPAL TO MAKE PAYMENT PayPal is an online payment system

that facilitates the exchange of money between eBay traders. PayPal is owned by eBay, and a majority of eBay members are also PayPal members. When you join PayPal, you are given a PayPal "account" that can hold money, similar in some ways to a bank account.

1.Every eBay user has a feedback profile where buyers and sellers can inform the community about how well that person was to work with.

2.Good buyers and sellers leave feedback

3.Avoid feedback wars

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