Using Social Media for Networking and Marketing

Inga Külmoja

25 November 2011

Networking

LinkedIn groups

Twitter

Social media marketing

WEBSITE

Facebook – 96%Twitter – 75%

Linkedin – 65%YouTube – 65%Blogs – 43%Flickr – 40%

Ning or others – 12%Aggregator website – 41%

CASE social media survey– 2011.951 responses – universities (mostly US)

University of Tartu pages on Facebook

Central accounts in English

Twitter is a newsfeed

Thank you!

inga.kulmoja@ut.ee

Twitter: @ingulia