U.S. Export Growth Stunted by Tariffs · 2020-07-14 · Global U.S. Spirits and American Whiskey...

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2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019

Global U.S. Spirits and American Whiskey Exports (in millions of USD)

American Whiskey All other Spirits

U.S. Export Growth Stunted by Tariffs

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Source: USITC Dataweb

• Over the past 10 years, total U.S. spirits exports grew by 55.3 percent.

• In June 2018, the EU imposed a 25 percent retaliatory tariff on American Whiskey.

• From 2018 to 2019, total U.S. spirits exports were down 14.3 percent to $1.5 billion.

• American Whiskey exports were down 16.0 percent to $996 million from 2018 to 2019.

The Effects of Tariffs: European Union

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2018 2019

Tariffs First Imposed

June 2018

Source: USITC Dataweb,

latest data available

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U.S. Whiskey exports to the EU were down 27 percent

from 2018 to 2019.

65%35%

Total U.S. Spirits Exports($1.5B)

American Whiskey ($996 M)

All other U.S. spirits ($537 M)

52%48%

Total American Whiskey Exports ($996 M)

American Whiskey exports to the EU ($514 M)

American Whiskey exports to rest of world ($482 M)

American Whiskey Drives U.S. Spirits Exports

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American Whiskey accounts for 65 percent of all U.S. spirits exports.

The EU is the top export market for American Whiskey.

The Effects of Tariffs: China

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2018 2019

Tariffs First Imposed July 2018

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U.S. spirits exports to China were down 0.98 percent from 2018 to 2019.

Source: USITC Dataweb,

latest data available

The Effects of Tariffs:

Canada $234 $202 - 13.6

Japan $118 $138 + 17.7

UK* $190 $111 - 41.5

Australia $121 $102 - 15.9

France* $115 $93 - 18.9

Germany* $120 $83 - 30.4

Mexico $61 $72 + 18

Spain* $119 $70 - 41.3

Vietnam $62 $63 + 0.8

Latvia* $44 $52 + 19.5

2018 Total U.S. Spirits Exports

(In millions of USD)

2019 Total U.S. Spirits Exports

(In millions of USD)

2018-2019 Percent Change

* EU Member Countries

Top 10 Export Markets for U.S. Spirits

Japan $98 $122 + 24.6

UK* $150 $101 - 32.7

France * $108 $86 - 19.9

Australia $101 $84 - 16.6

Germany* $100 $82 - 18.2

Spain* $108 $61 - 43.8

Canada $50 $52 + 5.1

Latvia* $42 $50 + 18.9

Netherlands* $45 $29 - 37.1

Poland* $33 $27 - 18.5

2018 American Whiskey Exports (In millions of USD)

2019 American Whiskey Exports (In millions of USD)

2018-2019 Percent Change

* EU Member Countries

The Effects of Tariffs:Top 10 Export Markets for American Whiskey

45 States Exported U.S. Spirits in 2019

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States that exported U.S. spirits in 2019

Source: 2019 U.S. Census & ITC Data

39 States Exported American Whiskey in 2019

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States that exported American Whiskey in 2019

Source: 2019 U.S. Census & ITC Data