empowering women

since 1953

Urmi was founded in 1953 at Atul (Valsad, Gujarat)

to empower women from rural areas by creating

employment opportunities for them. Production of

sun dried and iron pounded spices was introduced

in the early 1960s and is an intrinsic part of our story

today - our process focuses on bringing into being

age-old traditional techniques of spice making. In

addition to spices prepared by us, we also source

other products made using indigenous methods and

sustainable practices.

In 2018, we set up our first retail store, urmi dukan,

at Atul.

urmi dukan

Near Atul Club

Atul 396 020, Gujarat

India

Ingredients, particularly whole spices, are sourced

with care, sun dried and often roasted on a traditional

chulha (earthen stove) before production.

At Urmi, we iron pound spices. Contrary to the

ordinary pulverising method where spices are subject

to immense heat, the pounding process is undertaken

in smaller batches and with much lower heat release,

enabling spices to retain their essential oils and giving

them a distinct texture, flavour and aroma. Spice

blends are prepared with a 100% homemade recipe

and are freshly ground in small batches to retain

freshness of ingredients.

Quality matters. Our team of women is well trained in

each step of the production process.

urmi@atul.co.in

(+91) 81403 80444

www.facebook.com/urmistory

SPICES

BASIC SPICES

SPICE BLENDS

Biryani masala

Chhaash masala

Chaat masala

Chai masala

Chhole masala

Garam masala

Pav bhaji masala

Pickle masala

Punjabi garam masala

Sambhar masala

Shahi paneer masala

Chilli powder

Mild (Kashmiri)

Medium (Reshampatti)

Hot (Nandurbari)

Coriander powder

Coriander cumin powder

Cumin powder

Turmeric powder

WHOLE SPICES

OTHER

Black pepper

Carom (ajwain) seeds

Cumin (jeera) seeds

Fennel (saunf) seeds

Fenugreek (methi) seeds

Mustard (rai) seeds

Aamchur powder

Black pepper powder

Chilli flakes

Cinnamon (dalchini) powder

Ginger powder

Kadha mix

Oregano

DATES

BEVERAGES

Date

Date guava

Date mango

Date orange

Date pineapple

PICKLES

OTHER

Chutney (date)

Chutney

Crush (Barhee)

Crush (Medjool)

Ripened date fruit

Spread

Date garlic

Date ker sangri

Date lemon

Hot and spicy

Gujarati

Punjabi

PAPADS

Black pepper

Garlic

Red chilli

Rice papadi

MORE

Gir cow ghee

Raw and unprocessed honey

Mango (Kesar) pulp

sourced with care

sun dried or chulha roasted ingredients

iron pounded or freshly ground

sieved

hygienically packed

the spice making process at Urmi

(date and tamarind)