Training course on Victimization

Surveys for the Asia-Pacific

Region

United Nations Office

on Drugs and Crime

29 May – 2 June 2017

Pattaya, Thailand

Module 10: More material on

Analysis and Dissemination

United Nations Office

on Drugs and Crime

29 May – 2 June 2017

Pattaya, Thailand

Training on Victimization Surveys

Module 9 – Analysis and Dissemination

Analysis and Dissemination

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Session objectives

• Explain the principles of

analysis and dissemination

• Prepare a summary of key

findings for a particular target

audience

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

2/06/2017

Slide 4

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Design

Need data

Process

Analyse

Disseminate

Collect

2/06/2017

Slide 5

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Design

Need data

ProcessAnalyse

Disseminate Collect

Communicate

Use

2/06/2017

Slide 6

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

What is data analysis?

• In-depth review of the data

• Exploring data

• Cross-tabulation

• Visualization / graphing

• Drawing out key findings

• Writing descriptive text

• Etc…2/06/2017

Slide 7

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Transform data into information

Source: Infogineering www.infogineering.net/data-information-knowledge.htm

2/06/2017

Slide 8

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Steps in data analysis

1. Identify an issue or data need

2. Ask relevant questions

3. Answer through examination

and interpretation of data

4. Communicate key findings to

the end-user

2/06/2017

Slide 9

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Statistical analysis

Source: ENSI survey in Mexico,

www.oas.org/dsp/documents/victimization_surveys/mexico/mexico_analisis_ensi6.pdf

2/06/2017

Slide 10

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Who conducts the analysis?

Initial analysis

Secondary analysis

2/06/2017

Slide 11

Training on Victimization Surveys

Module 9 – Analysis and Dissemination

DISSEMINATION VS.

COMMUNICATION

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

disseminate–verb (used with object), -nat·ed, -nat·ing.

to scatter or spread widely, as though sowing seed; promulgate extensively; broadcast; disperse.

Dictionary.com2/06/2017

Slide 13

Costs too much

Hard to access

Difficult to understand

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

communicate–verb (used with object)

1. to impart knowledge of; make known: to communicate information.

2.to give to another; impart; transmit.

Dictionary.com2/06/2017

Slide 15

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Communicating statistics:

• Strengthen user-producer

relationships

• Make data meaningful

• Different products

• Provide briefings and training

• Working with the media

• Develop statistical literacy2/06/2017

Slide 16

Analysis

Dissemination

Communication

Essential components in ensuring data are used

Training on Victimization Surveys

Module 9 – Analysis and Dissemination

PRINCIPLES AND

CONSIDERATIONS

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Principles and considerations

• Identify target audience(s) and their needs

• Objective, independent and unbiased

• Understand:– survey goals

– the data

– the issues

• Protect respondent confidentiality

• Consider vulnerable groups2/06/2017

Slide 19

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

UN Fundamental Principles of Official Statistics

“…official statistics … are to be

compiled and made available

on an impartial basis by official

statistical agencies…

2/06/2017

Slide 20

Training on Victimization Surveys

Module 9 – Analysis and Dissemination

TARGET

AUDIENCES

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Understanding your audience

• Who are they?

• What kind of information do

they need?

• When do they need

information?

• Why do they need statistics?

• How do they prefer to access

statistics?2/06/2017

Slide 22

Statistics New Zealand Audience Model

Public

Professional

Technical

Size of audience

Amount and complexity of data

Sources: www.stats.govt.nz/Census/about-2006-census/methodology-papers/developing-the-2006-census-product-and-service-mix.aspxwww.unece.org/stats/documents/ece/ces/ge.22/2010/zip.52.e.pdf

The United States

National Intimate

Partner and Sexual

Violence Survey

(NISVS)

Factsheet

Summary

report

Data tables

Training on Victimization Surveys

Module 9 – Analysis and Dissemination

STATISTICAL

PRODUCTS

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Variety of formats

• Print publicationsyearbooks, reports, brochures, factsheets,

etc

• Interactive databasesonline, CD, USB, etc

• Electronic productswebsites, spreadsheets, PDFs, animation,

video, etc

• Servicessales counter, hotline/call centre, library

2/06/2017

Slide 26

Training on Victimization Surveys

Module 9 – Analysis and Dissemination

A shift from print to electronic products, Australia,

2000/01 – 2005/06

Source: Australian Bureau of Statistics (2009)

http://www.unece.org/stats/documents/ece/ces/ge.45/2009/wp.11.e.pdf

Training on Victimization Surveys

Module 9 – Analysis and Dissemination

Use increases for data freely available online

Source: Australian Bureau of Statistics (2009)

http://www.unece.org/stats/documents/ece/ces/ge.45/2009/wp.11.e.pdf

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Writing tips

• Grab your reader’s attention

– Headline

– First paragraph

• Focus on findings not process

• Use images

• Words that people understand

• Sub-headings and bulleted lists2/06/2017

Slide 31

Prime Minister

releases survey

results

Victim statistics

now available

Crime statistics for

September 2010

Reported crime is

on the rise

Household

burglary in decline

Highest levels of

assault since 1980

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Headlines

Catchy and interesting

Summarize the most important finding

No longer than one line

Use few or no numbers

The release of a report is not the headline – focus on the findings within

2/06/2017

Slide 34

Instead, a descriptive title with the main finding is more helpful to the reader

This title tells us nothing about the survey results

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Lead paragraph

Focus on one or two findings

Writing in everyday language

Create images in the minds of your reader

Use few numbers

Be brief - try to keep it within five lines

Mention assumptions, methodologies or details of how you collected the data

2/06/2017

Slide 36

www.unece.org/stats/documents/writing/

Part 1: A guide to writing stories about numbers

Part 2: A guide to presenting statistics

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Analysis and

Dissemination

1. Overview of data

analysis

2. Dissemination vs.

Communication

3. Principles

4. Target audiences

5. Statistical

products

6. Monitor the

impact

Monitor the impact

• Keep track of

– Citations of statistics in the media

– Website usage

– Telephone and email enquiries

– Interaction with users

• Share this information with

staff

• Continuous improvement2/06/2017

Slide 38

Training on Victimization Surveys Module 9 – Analysis and Dissemination

Summary

• Analysis, dissemination and communication

leads to better quality data and increased

data use

• Communication skills need to be obtained or

developed

• Key considerations: independence,

impartiality and protecting respondent

confidentiality

• Products come in a variety of forms

• Different products for different audiences

2/06/2017

Slide 39

High demand for data

More funding to produce

data

Higher quality of statistics

Building data demand leads to

better statistics

Training on Victimization Surveys

Module 9 – Analysis and Dissemination

Training on Victimization Surveys – Module 5

Producer: UNODC/INEGI Center of Excellence

Author: Michael Rand, Jessica Gardner

Design : Jessica Gardner

Photos: © Depositphotos