Instructive Video Overviews:• Celebrating #Twitter7

• 2012 Year on Twitter

• Follow Your Interests. Discover Your World. Twitter.

THE

HYPE CYCLE

Um,

Um,Wow

ProfessionalDevelopment in140 characters

or less?

Yes.

Surprisinglysimple.

Surprisinglyserious.

Surprisinglyfun.

Who do I Follow?

Who & How to Follow• @USAID, @UNICEFEducation, @gatesed• @TheKosovoTimes• @ipkofoundation, @ICKosovo• @FHI360, @StephenDLukeEDD• Twitter search…review posts, follow if useful• Find someone you like? See who they follow…• # tags, rinse, repeat

HotTip!

Personal: celebrities, politics, religion, sports, the mundane

Professional: experts, global & national organizations & agencies

Keep personal separate from professional:

Shhh…

ListenFirst

Steps…– Get a feel…– Dip your toe• ReTweet• Share cool stuff, become valuable to others, useful info &

resources– Use # for findability– Engage in conversation, become a thought leader• @• DM

What not to Tweet…

• Doing laundry now • Going to take a nap• I’m hungry• I hate my boss

What to Tweet…• This resource is incredibly useful…• I find this idea fascinating…• I have a question: Can you please share good

practice/lessons learned?• Pictures• Videos• Events (Live Tweet)

Find Your Own Voice

Twitter Conventions• # (Hashtag)– 10 Education Hashtags on Twitter

http://www.educationnation.com/index.cfm?objectid=FB531F23-D45A-11E2-A6E3000C296BA163

– A Printable List of the Best Education Hashtags [#Infographic]http://www.edtechmagazine.com/k12/article/2013/03/printable-list-best-education-hashtags-infographic

• @ v. DM (Direct Message)• RT (Retweet)• FollowFriday

Power of the Retweet• Very easy for others to RT, reach their

followers (leverage their trust by their networks, Word Of Mouth)• ReTweet clients, partners, customers,

journalists

Twitter – Anatomy of a Tweet

Potential Audience = 1,149

Twitter – Anatomy of a TweetIf you “follow” DrNICHCY you will see the post appear in you’re Twitter “stream.”

And, with one click of the mouse, you can “retweet” to your own group of followers:

Twitter – The Power of the Platform

Potential Audience = 1,537

Twitter – The Power of the Platform

Potential Audience = 1,560

Twitter – The Power of the Platform

Potential Audience = 2,156

Twitter – The Power of the Platform

Potential Audience = 2,929

Twitter – The Power of the Platform

Potential Audience = 3,045

Twitter – The Power of the Platform

Potential Audience = 3,114

Twitter – The Power of the Platform

Potential Audience = 8,188

Twitter – The Power of the Platform

Potential Audience = 8,820

Twitter – The Power of the Platform

Potential Audience = 8,882

Twitter – The Power of the Platform

Potential Audience = 9,028

Twitter – The Power of the Platform

Potential Audience = 9,184

Twitter – The Power of the Platform

Potential Audience = 9,469

Twitter – The Power of the Platform

Potential Audience = 9,636

Twitter – The Power of the Platform

Potential Audience = 8,756

Twitter – The Power of the Platform

Potential Audience = 9,790

Twitter – The Power of the Platform

Potential Audience = 10,367

Etc.• Add Twitter username to promo materials,

email signatures, business cards, etc.• Integrate with other channels–OK to cross-post to FB–Promote website–Promote YouTube Channel

Trouble Keeping Up with

Your Tweets?

Don’t treat me like email…

Your Twitter Stream is BestThought of as a Fountain.

Twitter Management• Twitter lists• Hootsuite–Categorize feeds–Time Management• Schedule tweets

Thank you!And

congrats…

…you’ve graduated from Twitter 101!

Resources• The Twitter Book:

http://it-ebooks.info/book/159/

• Teachers Teaching Teachers, on Twitter: Q. and A. on ‘Edchats’http://learning.blogs.nytimes.com/2011/09/30/teachers-teaching-teachers-on-twitter-q-and-a-on-edchats/

• Top 14 Educational Technology Tweeters to Follow:http://www.educatorstechnology.com/2012/08/top-14-educational-technology-tweeters.html

• 60+ Great Educational Technology Tweeters to Follow:http://www.educatorstechnology.com/2013/01/60-great-educational-technology.html