Twin Cities Eloqua User Group - April 30, 2013 - Rasmussen College

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Eloqua customer presentation from Erik Weitzel from Rasmussen College for the monthly Twin Cities Eloqua user group held the last Tuesday of every month at the Relationship One office - www.relationshipone.com for more information.

Transcript of Twin Cities Eloqua User Group - April 30, 2013 - Rasmussen College

Structure Follows StrategyApril 30, 2013

April 11, 2023 2

• The overall strategy of a campaign, including measuring metrics, are clearly laid out first

• Operational challenges are identified through discovery sessions

• Work though options to overcome operational challenges

• Call Heidi

Structure Follows Strategy

Copyright Rasmussen, Inc. 2013. Proprietary and Confidential.

April 11, 2023 Copyright Rasmussen, Inc. 2013. Proprietary and Confidential. 3

Connecting with a distribution center

Challenge One

megan.danielson
Erik

April 11, 2023 4

Solution

Copyright Rasmussen, Inc. 2013. Proprietary and Confidential.

Post Data to Server Processing Step

April 11, 2023 5

Challenge Two

Copyright Rasmussen, Inc. 2013. Proprietary and Confidential.

Connecting with a distribution centerwithout human intervention

April 11, 2023 6

Solution

Copyright Rasmussen, Inc. 2013. Proprietary and Confidential.

Post Data to Server Processing Step through Cloud Connector

April 11, 2023 7

Challenge Three

Copyright Rasmussen, Inc. 2013. Proprietary and Confidential.

Notifying everyone and their brother

April 11, 2023 8

Solution

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Send Notification Email Using Picklist

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• Develop strategy first• Don’t be afraid to challenge the system• If there is not a way to do it, request it• Of course, have fun with it

Conclusion/Tips

Copyright Rasmussen, Inc. 2013. Proprietary and Confidential.

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Questions & Comments?

Copyright Rasmussen, Inc. 2013. Proprietary and Confidential.