The Changing Consumer

The Changing Business

A manifesto of something that has unlocked or newly serviced an excisting need /

product / service

My definition

Pick the right TREND and WIN

Macro trends

Consumer trends

Industry trends

ACTION

JACKSON

http://www.iconoculture.com

http://www.thefuturelaboratory.com/

http://trendsupdates.com/

recommended

http://theinspirationroom.com/daily/

http://www.trendwatching.com New 2012 Trend Report available on 21th November

http://trendwatching.com/trends/statusphere

http://trendwatching.com/trends/brandbutlers

http://trendwatching.com/tips

SHOULD HAVE’s

IN

Tired of ‘green’HireSpiritualismIntuition, senseDistrust in bankingBont, fur lookTraditional light‘Defriending’NegociatingMini pigZoomba, hoelahoopLeadershipVegetarianIndependantGreentechHomesick, nostalgismEconomizeColour: red, camel

OUT

Al GoreBuyRationalismCalculating modelsTrust in bankingCool lookLed lightOpen social mediaFixed pricingChihuahuaBodyjamPassivismMeat eaterEmployeeWaste moneyTechnocraticPension at 65Colour: purple

2011 2010