Post on 01-Jan-2016
Train the Trainers
17 & 18 May 2010
Sofia, Bulgaria
CHANGE AGENTS
CHANGE AGENTS
POLITICS•European Parliamentarians•National Parliamentarians•Policy makers
CHANGE AGENTS
POLITICS•European Parliamentarians•National Parliamentarians•Policy makers
CIVIL ORGANISATIONS•Consumer organisations•Minority organisations•Workers Unions•Teachers unions•Religious organisations•Political parties•Pressure groups
CHANGE AGENTS
POLITICS•European Parliamentarians•National Parliamentarians•Policy makers
EDUCATIONAL INSTITUTES•Research institutes•Media training centres•Schools for Journalism•Universities•Regular education
CIVIL ORGANISATIONS•Consumer organisations•Minority organisations•Workers Unions•Teachers unions•Religious organisations•Political parties•Pressure groups
CHANGE AGENTS
POLITICS•European Parliamentarians•National Parliamentarians•Policy makers
EDUCATIONAL INSTITUTES•Research institutes•Media training centres•Schools for Journalism•Universities•Regular education
CIVIL ORGANISATIONS•Consumer organisations•Minority organisations•Workers Unions•Teachers unions•Religious organisations•Political parties•Pressure groups
INDIVIDUALS•Journalists•HRM-managers•Diversity managers•Programme makers•Opinion leaders•Dignitaries•Community leaders
MEDIA ENVIRONMENT
MEDIA ENVIRONMENT
LEGISLATION AND CONTROLLING BODIES
MEDIA ENVIRONMENT
LEGISLATION AND CONTROLLING BODIES
MEDIA USERS
MEDIA ENVIRONMENT
LEGISLATION AND CONTROLLING BODIES
LABOUR MARKET
MEDIA USERS
MEDIA ENVIRONMENTMEDIA OUTLETS
LEGISLATION AND CONTROLLING BODIES
LABOUR MARKET
MEDIA USERS
MEDIA OUTLETSLocal, regional, national and globalPublic and commercial
MEDIA OUTLETSLocal, regional, national and globalPublic and commercial
PRINT•Newspapers•Magazines
MEDIA OUTLETSLocal, regional, national and globalPublic and commercial
RADIO•Terrestrial•Satellite•Cable•Digital•Internet
PRINT•Newspapers•Magazines
MEDIA OUTLETSLocal, regional, national and globalPublic and commercial
TELEVISION•Terrestrial•Satellite•Cable•Digital•Internet
RADIO•Terrestrial•Satellite•Cable•Digital•Internet
PRINT•Newspapers•Magazines
MEDIA OUTLETSLocal, regional, national and globalPublic and commercial
TELEVISION•Terrestrial•Satellite•Cable•Digital•Internet
RADIO•Terrestrial•Satellite•Cable•Digital•Internet
INTERNET•Portals•Websites•Weblogs•Forums•Web Radio•Web Television•E-zines, journals
PRINT•Newspapers•Magazines
MEDIA OUTLETS
MEDIA OUTLETS
OWNERSHIP•Public•Independent•Government appointees•Representation of the audiences•Association / membership organisations•Commercial•Individual•Corporate•Cross ownership
MEDIA OUTLETS
COMPANY POLICIES•Commercial policies•Journalistic principles•Programming policies•Personnel-policies•Diversity policies•Sponsor and PR – policies•Political alliances
OWNERSHIP•Public•Independent•Government appointees•Representation of the audiences•Association / membership organisations•Commercial•Individual•Corporate•Cross ownership
MEDIA OUTLETS
STAFF•Management•Journalistic staff•Programme makers•Technical facilitators•Creative facilitators•Secretarial staff
COMPANY POLICIES•Commercial policies•Journalistic principles•Programming policies•Personnel-policies•Diversity policies•Sponsor and PR – policies•Political alliances
OWNERSHIP•Public•Independent•Government appointees•Representation of the audiences•Association / membership organisations•Commercial•Individual•Corporate•Cross ownership
MEDIA FACILITATORS•Press agencies•Production companies•Facility companies•Advertising companies•Audience research and ratings institutes•Pollsters•Manpower agencies•Training institutes
MEDIA OUTLETS
STAFF•Management•Journalistic staff•Programme makers•Technical facilitators•Creative facilitators•Secretarial staff
COMPANY POLICIES•Commercial policies•Journalistic principles•Programming policies•Personnel-policies•Diversity policies•Sponsor and PR – policies•Political alliances
OWNERSHIP•Public•Independent•Government appointees•Representation of the audiences•Association / membership organisations•Commercial•Individual•Corporate•Cross ownership
LABOUR MARKET
LABOUR MARKET
BRANCH CENTRES
LABOUR MARKET EMPLOYERS ORGANISATIONS
BRANCH CENTRES
LABOUR MARKET
VOCATIONAL TRAINING
EMPLOYERS ORGANISATIONS
BRANCH CENTRES
LABOUR MARKET
VOCATIONAL TRAINING
EMPLOYERS ORGANISATIONS
WORKERS UNIONS
BRANCH CENTRES
CONTROLLING BODIES•Independent Broadcasting Authorities•Councils of Journalism•Press complain structures•Ombudsman•Parliaments•Ministry of Press
CONTROLLING BODIES•Independent Broadcasting Authorities•Councils of Journalism•Press complain structures•Ombudsman•Parliaments•Ministry of Press
STATUS
CONTROLLING BODIES•Independent Broadcasting Authorities•Councils of Journalism•Press complain structures•Ombudsman•Parliaments•Ministry of Press
STATUS
RESPONSIBILITIESCONTROLLING BODIES
CONTROLLING BODIES•Independent Broadcasting Authorities•Councils of Journalism•Press complain structures•Ombudsman•Parliaments•Ministry of Press
STATUS
ACCOUNTABLETO WHOM?
RESPONSIBILITIESCONTROLLING BODIES
CONTROLLING BODIES•Independent Broadcasting Authorities•Councils of Journalism•Press complain structures•Ombudsman•Parliaments•Ministry of Press
RESPONSIBILITIESMEDIA ORGANISATIONS
STATUS
ACCOUNTABLETO WHOM?
RESPONSIBILITIESCONTROLLING BODIES
MEDIA CONSUMER
MEDIA CONSUMER
AUDIENCE•Program message•Information•Education•Culture
MEDIA CONSUMER
AUDIENCE•Program message•Information•Education•Culture
CONSUMER•Licence fee•Broadcast tax•Cable fee•Satellite fee•Phone in costs•TV- and internet shopping•Target group advertisers
MEDIA CONSUMER
AUDIENCE•Program message•Information•Education•Culture
PRODUCER•Interactive media•Community media•Internet•Participation in programmes•Part of the news
CONSUMER•Licence fee•Broadcast tax•Cable fee•Satellite fee•Phone in costs•TV- and internet shopping•Target group advertisers
MEDIA CONSUMER
AUDIENCE•Program message•Information•Education•Culture
PRODUCER•Interactive media•Community media•Internet•Participation in programmes•Part of the news
CONSUMER•Licence fee•Broadcast tax•Cable fee•Satellite fee•Phone in costs•TV- and internet shopping•Target group advertisers
CONTROLLER•Ratings•Monitoring- and mediawatch activities•Consumer organisations•Civil organisations
MEDIAUSERS
MEDIAUSERS
NGO’s and minority organisations•Spokespersons•Representation in advice councils
MEDIAUSERS
Participation and co-operation in programs•Experts•Talkshows•Entertainment
NGO’s and minority organisations•Spokespersons•Representation in advice councils
MEDIAUSERS
Participation and co-operation in programs•Experts•Talkshows•Entertainment
Interactive participation•Letters to the editor•Media monitoring•Dialogues with journalists
NGO’s and minority organisations•Spokespersons•Representation in advice councils
MEDIAUSERSMedia education•School curricula•Critical media behaviour
Participation and co-operation in programs•Experts•Talkshows•Entertainment
Interactive participation•Letters to the editor•Media monitoring•Dialogues with journalists
NGO’s and minority organisations•Spokespersons•Representation in advice councils