ThingLink for Video

Post on 29-Nov-2014

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This is an overview of ThingLink for Video video.thinglink.com

Transcript of ThingLink for Video

Engage Your Audience with Interactive Video !

ThingLink is the leading platform for creating interactive images and videos for web, social, advertising and educational channels.

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ThingLink for Video is an easy way to annotate video content with notes and rich media links, allowing you to better understand how people interact with your videos across the web.

Space Shuttle Storyℹ

Space Shuttle Storyℹ

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Pop-up featuring embedded into video

content

How does ThingLink for Video work? ThingLink interactive video contains clickable hotspots which appear for the viewer during play giving an option to explore the embedded content while pausing the video in the background.

Clickable hotspot in video

What are the benefits of using ThingLink for Video?

Unlock new insights to the ROI of video advertising

Convert linear storytelling multidimensionally

Allow audience to uncover additional content without breaking the flow of the video through additive experience !

Increase engagement, conversion, and traffic back to original content

Unlock new monetization strategy without usage of pre-rolls

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! "$

25%

Audience spends an average of

more time on video content

20%

CTR on call to action buttons averaged

Compared to display ads - it is on average x200 more effective

What results can you expect?

How do we benchmark against competitors?

wireWax Clikthrough Kiosked Interlude ThingLink

Images & Video tagging # # $ # $

Tag creation from URL # # # # $

Rich customization $ $ # $ $

Custom apps # # # # $

Support for third-party player $ # # # $

API # # $ # $

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Customization options

ThingLink offers a set of tools to customize the look and feel of icons, popups, and content overlay so you can easily create a unique design to match your brand.

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ThingLink Apps are a new, innovative way to use your videos, link to interesting content and add content specific to your site by designing custom tags and overlays to fulfill the functionality you need.

Custom Apps

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Examples of Interactive Tags and Pop-ups

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Text tag

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Link tag

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Interactive image slideshow tag

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Video-in-Video tag

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Shoppable video tag

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Google Map tag

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Soundcloud tag

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Alexey Solomatin Head of Video at ThingLink !

alexey@thinglink.com

Ulla Engeström CEO at ThingLink !

ulla@thinglink.com

Sign up for ThingLink Video at http://video.thinglink.com!

For additional technical support questions please contact support@thinglink.com