The Intentional Meeting Planner: Giving & Getting More From Your Marketing, Speakers, Sponsors &...

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Aaron Wolowiec, MSA, CAE, CMP, CTA delivered this presentation during the Association Executives of North Carolina annual meeting on Sunday, July 13, 2014, at the Charlotte Marriott City Center in Charlotte, NC.

Transcript of The Intentional Meeting Planner: Giving & Getting More From Your Marketing, Speakers, Sponsors &...

The Intentional Meeting Planner

Giving & Getting More From Your Marketing, Speakers, Sponsors &

Vendors

↠education equation

↠carousel activity

↠tactics

↠peer ideas

↠action items

↠wrap-up

Education Engagement Loyalty Retention Return

education equation

effective marketing

innovative instruction

successful partnerships

carousel activity

effective marketing

value proposition

voice

channels

volunteers

innovative instruction

solution room

lunch for six

successful partnerships

expectations

activation

promotion

appreciation

effective marketing

innovative instruction

successful partnerships

prioritize

debrief

• If Events Could Talk: 10 Strategies for Fueling a Powerful Voice

• 25 Instructional Strategies Guaranteed to Refresh Your Signature Programs

• Achieving Exhibitor Success: Activation Opportunities Before, During & After the Show

resources

(616) 710-1891aaron@eventgarde.comwww.eventgarde.comwww.aaronwolowiec.com

aaron wolowiec