This Morning’s Discussion

The Evolution of the Innovation Business Model

What is a Business Model?

Converts Innovation and Concepts To

Economic Value For the Business

“When all else fails, read the instructions.”

Cahn’s axiom

• Thinking about your second stage of growth before the first has happened

• Reinventing your business model,

experimenting extensively to find a successful new model and get to the second stage of growth

Customer Value Proposition

Market Segment

Value Chain

The Revenue Model

Les’ law of the new innovation economy:

If you understand it… it’s obsolete