Post on 01-Nov-2014
description
hellojim cohen spark
the essence of greatness
some background
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essence dnacorehumanauthentic
real
mojo
truth
soul
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essence
the soft stuff is the hard stuff
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stuff
great stuff
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in
values, beliefs
what if we
let the simple, human ideas ruleused soul as our beacon
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...and by doing so acknowledgeauthenticity,createdifferentiation
getting there
๏ consider it the first step๏ get the team in on it๏ observe, inquire then create๏ be sherpa-like๏ establish that it’s the main driver
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out
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tell
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experience designmedia
graphicscommunications
environmentsproducts
organizationbehaviors
real story aimed atopportunities
why is this important now?
now
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a compelling crossroad
desire to implement immediatelyvs.
desire to be consistent, holistic
why now?
๏ need for real differentiation๏ appreciation of the long view๏ fear of a finite planet ๏ return to an authentic life
us
what’s expected of us? ๏ lead by example๏ stretch the boundaries๏ have vision, humor, understanding, humility ๏ be an inspiration
the times demand it
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dig deeptell the truthcreatecommit
be great, be soul miners, have courage
thanks