The case study of Role of Organic Consumers Alliance(OCA) in Creating Consumer Awareness as

part of OFSP

Presentation at OFSP workshop, New Delhi, India, 8th November, 2017

Dr. Peter Mokaya MB, ChB, MPH, CMHP Director & CEO

www.organicconsumers.co.ke

WhoisOCA?O Organic Consumers Alliance(OCA) is

registered in Kenya to conduct agro-health development activities.

O Our Vision is a world in harmony with Nature, free from toxins and other “man-made” environmental pollutants...risk factors of dis-ease!

O An example of our Consumer Awareness activities:

https://www.youtube.com/watch?v=N4og0LytrdE..

Hippocrates, in BC 431 quote..”let thy food be thy medicine and thy

medicine thy food”....naturally grown food...

OFS…Organic foods….. better health outcomes…

“medicine” for people and planet…SDGs…

O collaborative interventions and joint ACTION/IMPLEMENT…

O Organic foods health & safety are “PULL FACTORs” for agro-ecology organic value chain/food web…

O Evidence based Consumer Awareness triggers DEMAND for organic production & policies supportive of agroecology-organic

WayForward?

Finally,...’ourlivesbegintoendthedaywebecomesilentaboutthingsthatmatter”..MartinLutherKingJr.

.....THANKYOU