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The Big Picture of Business Intelligence: Goals, Concepts, and the Platform

Rafal LukawieckiStrategic Consultant, Project Botticelli Ltdrafal@projectbotticelli.com

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Objectives

Overview state of Business Intelligence in 2010

Discuss the new technology platform

Optionally, introduce fundamental BI concepts

The information herein is for informational purposes only and represents the opinions and views of Project Botticelli and/or Rafal Lukawiecki. Thematerial presented is not certain and may vary based on several factors. Microsoft makes no warranties, express, implied or statutory, as to theinformation in this presentation.

Portions © 2010 Project Botticelli Ltd & entire material © 2010 Microsoft Corp. Some slides contain quotations from copyrighted materials byother authors, as individually attributed or as already covered by Microsoft Copyright ownerships. All rights reserved. Microsoft, Windows,Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. Theinformation herein is for informational purposes only and represents the current view of Project Botticelli Ltd as of the date of thispresentation. Because Project Botticelli & Microsoft must respond to changing market conditions, it should not be interpreted to be acommitment on the part of Microsoft, and Microsoft and Project Botticelli cannot guarantee the accuracy of any information provided after thedate of this presentation. Project Botticelli makes no warranties, express, implied or statutory, as to the information in this presentation. E&OE.

This seminar is based on a number of sources including a few dozen of Microsoft-owned presentations, used with permission. Thank you to Chris Dial, Tara Seppa, Aydin Gencler, Ivan Kosyakov, Bryan Bredehoeft, Marin Bezic, and Donald Farmer with his entire team for all the support.

3

Overview of BI and PM

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Business IntelligenceBI - Improving Business Insight

“A broad category of applications and technologies for gathering, storing, analyzing, sharing and providing access to data to help enterprise users make better business decisions.”– Gartner

5

1. BI and Power of Visualisation

66

Business Intelligence TodayLow end-user adoption rates and high reliance on IT

Analyst Issues:Hard to access organizational data

Reliant on IT for reporting

Difficult to share insight

IT Pro Issues:No time for ad-hoc BI requests

Lack of control

Organizational BI often expensive

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From Organizational BI to Personal BIEnabling managed self-service BI

ITU

nm

anaged

ITM

anaged

IT In

vo

lve

me

nt

Self Service

Easy to use

On and Offline

Collaborative

Empowered, Managed, Accurate

Accurate

Secure

Scalable

Up to date

Rogue “Spreadmarts”

Data Sources

Data Marts

BI andLOB Apps

Portals and Dashboards

Corporate BI

User Context

EmpoweredReliant on IT

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Microsoft BI StrategyDemocratizing Business Intelligence

Familiar environment

Integrated into Microsoft Office

Built on SQL Server

Improving organizations by providing business insights to allemployees leading to better, faster, more relevant decisions

99

FY1 FY2 FY3 FY4 FY5

1010

FY1 FY2 FY3 FY4 FY5

1111

FY1 FY2 FY3 FY4 FY5

Classic Business Intelligence

1212

FY1 FY2 FY3 FY4 FY5

Self-Service Business Intelligence

Classic Business Intelligence

1313

Complementary BI Contexts

Personal BISelf-Service Ad-hoc Analysis

Team BIShared, Collaborative Insight

Organizational BIPre-designed, aligned,

approved

1414

Business User Experience

Microsoft Business IntelligenceYou may already have these products

Data Infrastructure and BI PlatformAnalysis Services

Reporting Services

Integration Services

Master Data Services

Data Mining

Data Warehousing

Integrated Content and CollaborationThin client experience

Dashboards & Scorecards

Search

Content Management

Compositions

Familiar User Experience Self-Service access & insight

Data exploration & analysis

Predictive analysis

Data visualization

Contextual visualizationBusiness Collaboration Platform

Data Infrastructure & BI Platform

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Complementary BI Contexts

Personal BIMicrosoft PowerPivot for Excel

Team BIMicrosoft PowerPivot for

SharePoint 2010 and PerformancePoint Services

Organizational BIMicrosoft SQL Server 2008

R2

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Conclusions

BI in

Actio

n

Challenge: Implementing Automated Performance Management

United Arab Emirates

Government Performance Department

Prime Ministers Office

BI in

Actio

n

Solution – New BI Infrastructure

Results

41

Microsoft BI and PM Solutions At:www.microsoft.com/casestudies

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Summary

Business Intelligence is a top IT priority for businesses

Self-service analytics are quickly becoming crucial tools enhancing employees’ performance

Good data warehouse design, master data management, data integration, and multidimensional design enable rich BI use

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Agenda

11:00 – 12:15 The Knowledge Worker’s Perspective: Self-Service of BI with Microsoft PowerPivot and Office 2010

12:40 – 14:00 The IT & Analyst’s Perspectives: Advanced BI with PowerPivot DAX, SharePoint Dashboards, and SQL Data Mining

14:00 – 14:15 Summary: BI in Your Enterprise

14:15 – 15:15 Lunch

15:15 – 16:30 Microsoft Visual Studio 2010

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© 2010 Microsoft Corporation & Project Botticelli Ltd. All rights reserved.

The information herein is for informational purposes only and represents the opinions and views of Project Botticelli and/or Rafal Lukawiecki. The material presented isnot certain and may vary based on several factors. Microsoft makes no warranties, express, implied or statutory, as to the information in this presentation.

Portions © 2010 Project Botticelli Ltd & entire material © 2010 Microsoft Corp. Some slides contain quotations from copyrighted materials by other authors, asindividually attributed or as already covered by Microsoft Copyright ownerships. All rights reserved. Microsoft, Windows, Windows Vista and other product names areor may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents thecurrent view of Project Botticelli Ltd as of the date of this presentation. Because Project Botticelli & Microsoft must respond to changing market conditions, it shouldnot be interpreted to be a commitment on the part of Microsoft, and Microsoft and Project Botticelli cannot guarantee the accuracy of any information provided afterthe date of this presentation. Project Botticelli makes no warranties, express, implied or statutory, as to the information in this presentation. E&OE.