Ten Biggest Real Estate Investor Mistakes

Post on 14-Feb-2017

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Transcript of Ten Biggest Real Estate Investor Mistakes

• Real estate investor since 2002• Buying and selling NPN’s since 2007• 2014 Note Educator of the Year!• President of WeCloseNotes.com Inc• Creator of Note Buying For Dummies class• Featured in Investor’s Business Daily/Wall Street

Journal/Inc.com• Helped Thousands of Investors Expand Business &

Marketing

Who Is Scott Carson?

The Note Guy

Who Is In The Room•Newbies•Wholesalers•Fix & Flippers•Landlords•Private Lenders•Note Investors

#10What Business Are

You In?Why Are You Here?

#9Are You In

Business Or Just A Hobby?

Business vs Hobby•LLC, S-Corp, C-Corp not DBA•You Have A Domain Name•You Have A Website•You Have A Logo•You Have Business Cards!•You Have Business Plan & Executive Summary

#7

Build Your Database• Start Building Your Tribe Now• Everyone Is A Buyer, Seller Or Funding Source•We Will All Be In Real Estate For Years•Use Linked In, Meetup.com, Facebook, Instagram & Twitter • Engage Regularly With Content•Don’t Wait Until You Need It To Build It!!!

#6

Brand Yourself

Brand Yourself• Be Yourself, Not Someone Else! Embrace Your Uniqueness• “Would You Buy From You?”•Use Your Email Signature• Similar Colors•Have A Tag Line• 80% of Sales Are Made After 5th Contact•How Long Is It Taking Your To Make That 5th Contact???

#5

Focus

Focus•How many wholesaler, fix & flip, landlord, private lenders, realtors do we have in here?•Pick Your One Thing & Stick To It!•At The Most, Have Two IF You Have A Job!•“A Jack of All Trades Is A Master Of None!”•Use the 80/20 Rule To Determine Your Focus!

#4Market Smarter

Not Harder

Work Smarter•Learn To Delegate Below Your Pay Grade•Put Systems In Place At The Beginning!•Track Your Marketing•Use What The “Big Boys” Are Using•Control Your Own Schedule!•1:1 Ratio Vs 1:Thousands

#3

Tell More Stories

What Draws People In• Images•Details•Hot Buttons….Low Price, Low LTV, High Returns!•Give The Info YOU Would Want to KNOW and SEE!•Realize Every Deal Is An Opportunity To Tell A Story• It’s Okay To Use Adjectives In Your Marketing!

2 Week Closing!

#2

Use More Video

Use More Video

#1Seek Counsel,

Not Advice

How Do We Find Counsel

21st Century Investors•Use CRM Tools Like Mailchimp, Aweber Regularly•Use Multiple Social Media Platforms• Embrace Change As A Way To Beat The Competitors•Use Their Phones To Market• Provide Content Instead Of Sales Pitches• Profit By Solving Problems• Implement Now vs Waiting For Right Time!!!

Marketing Madness•Marketing Workshop•San Antonio, TX•February 17-19th

•You + 1 for $997•Focused On Implementation•Only 20 Seats Total!!!!•See Me For Flyer

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•www.WeCloseNotes.com•Scott@WeCloseNotes.com•512-585-3810