Teaching Teaching Undergraduates to Undergraduates to Compose and Assess Compose and Assess

Scholarly MultimediaScholarly Multimedia

Dr. Cheryl E. BallEditor, Kairos: A Journal of Rhetoric, Technology, and PedagogyAssociate Professor of New Media Studies, Dept. of EnglishIllinois State University, USAcball@ilstu.edu | ceball.com

Multimodal LiteraciesMultimodal Literacieslinguistic (delivery, vocab, logos, etc.)

aural (music, sound effects, …)visual (colors, perspective, …)gestural (body, kinesics, feeling/affect, …)

spatial (eco/geosystems, architecture, …)

any combination = multimodal

(Cope & Kalantzis, 2000, p. 26)

Publishing Scholarly Publishing Scholarly MultimediaMultimedia

http://kairos.technorhetoric.net

A Course in Scholarly A Course in Scholarly MultimediaMultimediaIllinois State “Multimodal Composition”(for undergraduates in any

major)

Sequence of Sequence of AssignmentsAssignmentsliterature reviews/responsesvenue/publication analysisaudience analysisgenre analysismedia & modes analysisproject pitch proposalcollaborative scholarly multimodal project

peer-review analysissubmission emails

Establishing Peer-Establishing Peer-Review CriteriaReview CriteriaRead and analyze scholarly multimedia

Read and analyze other digital media texts

Apply existing heuristics for evaluating scholarly multimedia to published texts

Test those heuristics by analyzing unpublished scholarly multimedia texts

Choose which heuristics work best, add others (if necessary)

Use revised heuristic to workshop each others’ texts in class

Three Established Three Established Heuristics…Heuristics…Institute for Multimedia Literacy @ University of Southern California (USA)

conceptual core research component form//content creative realization

(Kuhn, 2008)

Three Established Three Established Heuristics…Heuristics…Manifesto Special Issue @ Kairos

readership form media response

(DeWitt & Ball, 2008)

Three Established Three Established Heuristics…Heuristics…“Assessing Scholarly Webtexts” in Kairos

content web-based allowances emerging conventions

(Warner, 2007)

Student-Chosen Student-Chosen HeuristicHeuristiccreativityconceptual coreresearch/credibilityform : contentaudiencetimeliness

Student’s Scholarly Student’s Scholarly MultimediaMultimedia

Students’ ReflectionsStudents’ Reflections

http://alwasowicz.wordpress.com/project-reflection/