Taller 2 presentacion 1

Post on 20-Aug-2015

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Transcript of Taller 2 presentacion 1

WEARABLESroberto iglesias

objectivo:

1. Have a unique and interesting product.

2. Build your tribe well ahead of time (months, if not years). If you didn’t, identify the specific tribes and subtribes that care and figure out who has permission to talk to them.

3. Tell a story that spreads. Your video is critical. Ask yourself, “would someone share this video, even if they don’t back the project?”

4. Build your marketing plan.

5. Price your levels below MSRP. Add as much value in each level as possible.

how to succed

IDEAS DE PROYECTOS...

IDEAS DE PROYECTOS...

OBSERVAR

IDEAR

PROTOTIPEAR

TESTEAR

Hoja de Ruta

DESAFÍO DE INNOVACIÓN

desafio de innovacion¿que problema abordar?

seguridadeducacion

ecologia

salud

problema a resolver

menor muere ahogado piscina

observarinformacion relevante

observarinvestigacion

productos similares en el mercadoobservar

idearbrainstorm

sos alertaa la familia