SXSW 2012: Trends & Takeaways By: Brittany Deterding

The Startup Crawl

“Designing for Context”

“This Will Blow Your Mind: The Prius Inspired Bike”

“Why Happiness is the New Currency”

“How Your Data Can Predict Your Future”

“Rude Awakening: Content Strategy is Super Hard”

Google Village :)

“Ambient Location and the Future of the Interface”

“Kevin Systrom Interview: Inside Instagram”

“Go Forth & Make Awesomeness: Core Values & Action”

Mashable House

“Expanding Our Intelligence Without Limit”

“Adprovising: Agile Marketing Made Easy”

“Brands That Believe in Sex After Marriage”

“Sean Parker Presentation”

“Epic Battle: Creativity vs. Discipline in Social”

“Advise THIS! Matchmaking Startups & High Profile Advisors”

“The Automobile As Network Node”

“100 Years of Awesomeness”

My Top 5 Tech Trends to Watch

• Path

• Social Discovery Tools

• Mobile Payments

•  Interface is King

• Beautifying the Web