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Strengthening the Innovation Process

Dr. Roman GötterManaging Director, Fraunhofer Academy

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Key Questions

What makes a society innovative?

What does Fraunhofer Academy contribute?

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A look at Lisbon Strategy

Ambitious Goal in 2000:

»Make Europe, by 2010, the most competitive and the most dynamic knowledge-based economy in the world«

A look at Lisbon

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Updated goals of Lisbon Strategy (2005)

Investments in research, education and Innovation should reach 3% gross domestic product (GDP)

Boost innovation for environmental protection Liberalized markets for services in Europe Reduced bureaucracy for companies Transition to flexible labor markets

Still a long way to go!

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R&D Efforts in Germany

Industry

State

Total

Germany clearly below 3% GDP, and will not be reached by 2010

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R&D in Comparison

GermanySwitzer-land Denmark Great Britain Sweden

GDP does not strictly correlate with innovation ability

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What do you think?

Most innovative Country is:

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Innovation SwedenLeader:

Capital: Stockholm

Population: 9.256.347 GDP: nominal, 2008 estimate

- Total $484.550 billion - Per capita $52,789 (9th)

EU: Member since 1995

Currency Swedish Krona

source: DIW, Wikipedia

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Innovation Indicator 2008:

Germany only on 8th placeMany small countries rank better

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Only Rank 8: Germany's Innovation Profil

Innovation System

3

14

5

12

Education

R&D

Realization

Financing

Network

Demand

Regulation

10

6

13

Inno. Climate

Companies

State

Actors 1. Rank Last Rank

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Strengths Weaknesses

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»In Innovation Decathlon all disciplines count«

Prof. Axel Werwatz,TU Berlin, Leader of the Innovation Indicator Study

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Very good networking for innovation projects

Example: Solar Valley - Central Germany27 Companies, 7 Research Institutes, 4 Universities

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German companies are very successful withinnovative high-tech products

High-tech made in GermanySiemens, Daimler, BMW, Trumpf, MAN, KUKA

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Only Rank 8: Germany's Innovation Profil

Innovation System

3

14

5

12

Education

R&D

Realization

Financing

Network

Demand

Regulation

10

6

13

Inno. Climate

Companies

State

Actors 1. Rank Last Rank

15

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Weaknesses

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Staying behind in education

1423 people out of 100.000 have a high level technical degree in Germany

1649 is the OECD average

Children don't like how Science is thought at school.Especially girls are not motivated to continue in this area

In 2008 German Industry could have employed additional 97.000 engineers

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Germany does not spent enough moneyon education

12.000$ spent on education in USA and Switzerland 7.800$ spent in Germany

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Weak in Continuing Education

German companies do not invest enough in continuing education

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Key aspects for improvements

Science must be inspiring for boys and girls already in school

Academic studies must become modular and stay in step with industrial practice

Continuing education must teach current research knowhow directly and quickly

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Fraunhofer Scholarship

Fraunhofer-JuniorAkademie Bayern

Fraunhofer-Talent-School

Fraunhofer-research fellowships

Excite young children for science!

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FRAUNHOFER KNOW-HOW FOR YOUR SUCCESS

»Success comes from utilizing a knowledge lead, mastering the rules of technology management and implementing innovations quickly.«

Prof. Dr. Hans-Jörg Bullinger, President of the Fraunhofer-Gesellschaft

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Fraunhofer Academy

Provides excellent professional training for business leaders and experts of our customers

It is based on the advanced applied research know-how of our Fraunhofer Research Institutes

It is a contribution of Fraunhofer to the federal Initiative for Research and Innovation since 2006

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Academy enhances Promotion of Innovation

Professional Trainingat Academy

Formation of Companies

ContractResearch

Transfer of people

Fraunhofer'sPromotion of

Innovation

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Target groups for our professional training

Technology Specialists

Business Specialists

Management

»business awareness«

»business update«

Technology »technology update«»technology awareness«

Focus of Academy

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Stronger recognition of Fraunhofer as the driver of Technology and Business Innovation

Tightening the network of Fraunhofer with decision makers of the industry

Strengthening the Fraunhofer brand name

Developing additional channels for Fraunhofer contract research projects

Main Reasons for Fraunhofer Academy

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Constantly growing offering

* *

**

*

*

* English course material available

*

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Part-time program for young

leaders of technology-

oriented companies

Format: 20 weeks during 2

years

Starts every September

20 + participants per course

Scientific Director:

Prof. G. Schuh, Fraunhofer

IPT

Master degree of Technical

University Aachen (RWTH)

Executive MBA for Technology Manager

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Master Software Engineering

Cooperation between Fraunhofer IESE and TU Kaiserslautern

Distant Education Program in English Four semesters with 3 classroom

sessions in the Fraunhofer Labs Offers 2 tracks: Engineering focus or

Management focus

»Engineers for embedded systems need to master mechanics, electronics, and – increasingly – software.In this course, experienced engineers will learn state-of-the-art software engineering for embedded systems.«

Prof. Dr. Dieter Rombach, Fraunhofer IESE

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Industrial Bonding Technology courses

The Fraunhofer IFAM (Bremen) offers vocational training under the lead of Prof. Groß for more than 15 years

Course offerings: European Adhesive Engineer

- 8 x1 week training for engineers

- Planning and construction skills

European Adhesive Specialist - 3 weeks training to specialists

- Define and control production steps

European Adhesive Bonder - 1 week to become a trained worker

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Fraunhofer Technology Circle

Exclusive training for top level managers

2 day seminar on a specific technology trend at a Fraunhofer Institute

»You learn where know-how is created«

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Establishment of regional »Colleges«

- lead by Fraunhofer-Institutes in cooperation with external partners

supported by

Central Unit

- Head quarter of the academy is Munich- Marketing for the umbrella brand- Coordination of partners- Initiating and supporting new innovative

programs

Organizational Model

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Part-time Degree Programs: Together with our partner universities we

offer Degree Programs with 2 or 4 semesters length.

The Fraunhofer Institutes add the practical experience of our applied research to the program content.

The universities compliment the programs with interdisciplinary skills in areas like business administration or law.

Partner Universities

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»An investment in knowledge pays the best interest.«

Benjamin Franklin (1706-1790)American Politician and Scientist

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Dr. Roman GötterManaging Director

Fraunhofer AcademyHansastraße 27c80686 München

Fon: +49 89 1205 1515Fax: +49 89 1205 77 1515

roman.goetter@fraunhofer.de

Contact and further information

www.academy.fraunhofer.de

Ingrid BreitenbergerMarketing Coordination

Fon: +49 89 1205 1516Fax: +49 89 1205 77 1516ingrid.breitenberger@fraunhofer.de

Martin FischerEducation Officer

Fon: +49 89 1205 1511Fax: +49 89 1205 77 1511martin.fischer@fraunhofer.de

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Sources

Data for GDP and Innovation Indicator:http://ww2.bdi.eu/messenews/SiteCollectionDocuments/Innovationsindikator_08_English.pdf

http://ww2.bdi.eu/initiativen/innovationsindikator/Seiten/downloads.aspx

pictures: © Fraunhofer: pages 1, 19-28 Technology circle key visual: Getty Images: page 29 key question: http://allthingsnu.files.wordpress.com/2008/10/key_question1.jpg Long Road: http://www.geo.de/img/userinhalte/picture_contest/60/438/43874_disp.jpg Sweden: http://openclipart.org/people/mystica/mystica_Sweden_Flag_In_Sweden_Map.png Franklin: http://www.thechemistrynerd.com/benfranklin/