Let’s take an example

Like manystartups in Berlin andelsewhere

of the trends of the flow

Get theideas

http://www.ted.com/talks/steven_johnson_where_good_ideas_come_from.html

from the crowd

Digitalcommunication& collaborationtools are intheir daily work flow.

All you can need…

2010

these smart YESU*decided to adapt aBusiness 2.0 idea born in the USA

*YESU: Young European

Start uppers

for all the creators, artists,innovators with sparkling creativity, but no money.

Get theidea

Check the

outlook

Visualize

Elaborate a

Business plan

Finance Realize

Make it work & last

7 steps to … multiple choice

2012

Their perfectwebsite with all the tools You should

Use2

① Original or imitation?② If you imitate, improve!③ Make your idea visible first. ④ Meet the target groups.⑤ Discuss and get feedback. 

Check the

outlook

1

1. Find the answer on the world wide web

2. Be your own Internet Explorer and SEO. Investigate!

3. Create visibility: Website, elevator pitch (video, presentations, slidecast).

4. Create a community: Launch a Facebook page, go on Pinterest, curate an open blog.

5. Look for events*: Present your idea/project/ product

wherever you can and spread the word.

Harvest the feedback.

3° Create web visibilty for your ideas

website prototype an elevator pitch Youtube

video public events and

keynotes with cross- media spreading virtual and real

communities

visualize

ideas

« If You have no money, You’ll need

ideas an innovative mindset many skills resilience reactivity to do it yourself. »

My personal experience.

1visualize

2

3

https://www.youtube.com/watch?v=Oc-YsfCSk18

① Look for invitation as keynote speaker!

② Record your public presentions!③ Tag, create your taxonomy! ④ Publish! ⑤ Embed in your

site/blog/Facebook page.

That’s

The strategy 2.0:

Phase 2:Check your outlook , and then,

Step 1

Step 2

Step 3

Elaborate a

Business plan

Without money, choose the adequate legal status:

① no capital, ② a minium of

liabilities.

Financee

① Venture Capital

② Founder Capital

③ Loans④ Crowdfundin

g⑤ Partnerships⑥ Investment

capital

The status « gUG » has many advantages, but some inconvenients.

Financing Facilities

But still a long way to break even point

How to survive?

Annexed activities to the core businessbased on the team’s knowledge and skills:

Workshops about crowdsourcing Social Media Strategies Consultancy Identity 2.0 Coaching of crowdsourcing

projects. Web know how.

Make it

work & last

2.0.

Keep in touch

CRM 2.0

Keeping the

• Web performances.• Cross bounderie

activities.• Startnext de. goes

EU

Still

Still

2 years later

But connected to the flow, to the crowd and … involved in 21st century Socialnomics.

Another way ofSocialnomics? The21st solution for Young European Entrepreneurship?