Springer and Patron Driven Acquisition

San Diego, January, 2011

Syed Hasan

2

•Springer eBooks

•Springer’s PDA Pilot

•Springer eBook Business Model Summit

3

•Springer eBooks• Springer's PDA Pilot

• Springer eBook Business Model Summit

4

Springer is the largest STM book publisher

(Data from www.puballey.com; if a book is published simultaneously in hard- and paperback editions, only the hardback edition was included)

3,959

3,408

2,459

1,260

1,274

1,201

1,566

779

327

Number of English-Language Titles Published in 2009

5Launched eBooks in 2006

Naval Research Lab

LAB Corporate

CAPES

ICOLC Meeting

Univ. of TokyoLAB EuropeALA Chicago

Bookfair FRA

Univ. Toronto

VALA

LAB US

LAB Asia

UKSG; London Online

Personal feedback of more then 200 librarians globally

6

Springer eBook business models drivers

Market and customer driven

• Ownership

1

2 Keep it simple

3 Adopt proven journal model

• Packages

• Pre-Paid business

• DRM-free

7

Pricing model based on size and type of institution

Size of

institution

Type of institution

(Carnegie Classification)

Price

# researchers and/or students

School University R&D Institute

MP

= Mid price level of an average size of university

8

Springer and Patron Driven/Initiated Access/Acquisition

• Springer eBooks

•Springer’s PDA Pilot• eBook Business Model Summit

9

University of Utah “Patron-esque” Pilot

• Pre-payment deposited in early July

• Open up access to Complete 2005-2010 eBook Collection

• 2 price band agreed - current year (2010) & 2005-2009

• Apply deposit toward ownership of collections after pilot

Results

• Deposit exhausted in 1 month

• Complete collection price reached in 3.5 months

• Currently working on conversion to ownership

10

Springer and Patron Driven/Initiated Access/Acquisition

• Springer eBooks

• Springer’s PDA Pilot

•eBook Pricing Summit

11

Springer eBook Business Model Summit

• One day dedicated meeting

• Chicago – April

• Discussion to include PDA

12

Thank You! Questions?

Syed Hasan

President, Sales

Syed.Hasan@springer.com

Ray Colon

Dir. eProduct Management

Ray.Colon@springer.com

George Scotti

Dir. Library Channel Marketing

George.Scotti@springer.com