Using Social Media toBuild Your Lists,

Grow Your Organization and Generally Accomplish“Good Stuff” for Free!

Presented by Beth Bridges

The Networking Motivator ™

Social Media vs Social Networking

• Social Media are the tools you use on line such as Facebook, TweetDeck and Ping.fm

• Social Networking is what

you do with the tools

The Five Part Networking Success Plan ™

• Believe It

• Go Places

• Meet People

• Give Value

• Stay Connected

Believe It

Why do YOU want to use it?

Go Places

Facebook Pages

• Personal Page

• Fan Page

• Group

Personal Page

Fan Page

Why Create A Fan Page?

• People can “Like” you 24/7 without waiting

• Insights

• Reviews and events

• Send updates to fan inboxes

• Multiple admins

• SEOSEOSEOSEOSEOSEOSEOSEO!! (fan pages are searchable)

Meet People

• Who should I friend?

• Do’s & don’ts– Don’t friend friends of friends unless you have

a connection beyond that friend– Do say why you are friending them– Do use the lists– Don’t sell on your personal page

Give Value

• What to post (and not to post)

• On your personal page:– NOT: Anything to do with your bodily fluids

• On your fan page– Questions– Pictures– Information (events, specials, related news)

Stay Connected

• Commit to daily participation– …or almost every day. Once a week is NOT

enough.

• Move them to monetize– (Thank you Peter Lang)

Thank you!

• For Clovis Chamber events and inviteswww.Facebook.com/ClovisChamber

• To learn more about the Five Part Networking Success Plan™ become a fan on Facebookwww.facebook.com/thenetworkingmotivator

• Subscribe to my free weekly newsletter atwww.BethBridges.com