Social Media is not a fad

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Introductory social media presentation delivered to the PNW District - Optimist International, August 26, 2011

Transcript of Social Media is not a fad

Social Media is not a fad.

Presented by Linda JacksonAugust 26, 2011

Social Media is a fundamental shift in the

way we communicate.

Social media is a way to transmit or share information with a broad audience.

30 Billion Pieces of information are

shared on Facebook

each month.

Source: NY Times, Mar 29, 2011

6 Billion Tweets

are sent @Twitter

every monthSource: Twitter, August 18, 2011

<< I want to go to lunch.>>

<< I went to lunch.>>

<<This is where I ate lunch.>>

<<Why do we eat lunch?>>

<<Look at me eating lunch!>>

<<I’m really good at eating lunch.>>

Social media is where

public relations and word of mouth marketing

meet with technology.

With social networking, the story is more concise

140160

120Smartphone

Relationships

People

Like an elevator speech, we want to get to: Tell me more…

We want to create mutually beneficial relationships based on shared values and goals.

Our blogs share stories about what it means to be part of an Optimist Club

http://www.experienceoptimism.org

http://www.pnwdistrictoptimist.com

More than 1,000 stories online.

Optimist International is becoming social

Blogging platform

Engage and connect with Optimist Club members

http://www.optimist.orghttp://eoptimist.org

https://www.facebook.com/pnwoptimist

http://twitter.com/#!/pnwoptimisthttp://twitter.com/#!/newoptimistclub

Like the PNW District on Facebook (please)

Follow us @Twitter

It is a fundamental shift in the way we communicate.

Social networking is not a fad.

Are you ready to connect?

What about your Optimist Club?

Social networking improves your ability to influence

and promote.

Linda Jackson

Twitter: @newoptimistclubFacebook: www.facebook.com/lindajPhone: 208.861.2310Email: linda@newoptimistclub.comSkype: skypelindaj25

Let’s connect!