Social Media for the Third Sector

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Transcript of Social Media for the Third Sector

Social media for third sector organisations

Martine TommisPrincipal Digital Development Officer

MDDA, 25th March 2010Creating Connections, Huddersfield Media Centre

manchesterdda.comtwitter.com/mddavimeo.com/mdda

mdda.blip.tvflickr.com/people/mddaslideshare.net/mdda

Who is MDDA

Web 2.0

How MDDA uses social media

Working with others

Food for thought

Part of Manchester City Council

Started in 2003

Team of 15 staff

Has a key role in supporting the digital sector of the Manchester city region

Does a wide range of technology–related projects, from a range of funding

Workshops about web stuff for community and arts organisations Small business e-commerce seminars British Sign Language videos Technology for home energy monitoring Wifi mesh networks using cheap kit Fibre To The Premises

Oxford Road Fibre Broadband Project

A few words aboutsocial media and “Web 2.0”

Source: http://www.flickr.com/photos/7855449@N02/3623323696/and http://darmano.typepad.com/

A Web 2.0 siteallows its users

tointeract with other users

or tochange website content

Source: Wikipedia, http://en.wikipedia.org/wiki/Web_2.0

Working smarter

How MDDA has used social media and “Web

2.0” sites and services to support our own work…

Series of five weekly workshops to help local small businesses learn

about trading online

First three years we used paper to support practical

things like registration; distributing hand outs,

and so on…

But then we got fed up using paper, because…

Last minute changes cost money and time

No way to get statistics

Had to cart heavy boxes full of paper materials to every venue… and take them away afterwards

So, we looked at what online tools we could

use that would make our lives easier…

MDDA on the web

Supporting others

FrontPage, Dreamweaver

Talking

Listening

MoodSwings network

Wythenshawe’s Got Talent

Manchester Libraries

In Short

Organisational Change

Overheads

Stay within your limits

Connecting 2.0 Communities

Manchester Digital LaboratoryMadLab

A networking event to introduce third sector

organisations to Manchester’s digital

communities and get free advice and guidance

www.vimeo.com/10349986

InspirationBeth's Blog: How Non-profit Organisations Can Use Social Media to Power Social Networks for Changehttp://beth.typepad.com/What the f**k is social media? http://bit.ly/R9mpB

manchesterdda.comtwitter.com/mddavimeo.com/mddamdda.blip.tvflickr.com/people/mdda

Thanks for listening

Martine Tommism.tommis@manchesterdda.com