Social Media and You. A Presentation for the NC AARP.

Post on 08-May-2015

212 views 0 download

description

Social Media and You. A Presentation that was recently conducted for the North Carolina AARP.

Transcript of Social Media and You. A Presentation for the NC AARP.

Social Media and You

Cole WattsBrand Strategist and Digital Marketer

ColeWatts.com | @Cole_Watts

Where did Social Media Come from?

ColeWatts.com | @Cole_Watts

ColeWatts.com | @Cole_Watts

What is social media?

ColeWatts.com | @Cole_Watts

What Social Media Platforms Are Out There?

• Community Platforms– Facebook, Twitter, Google+, LinkedIn

• Pictures– Pinterest, Flickr, Instagram, Vine

• Video– YouTube, Vimeo, iTunes Store

• Geo-App– Swarm, Yelp

ColeWatts.com | @Cole_Watts

Why Do People Use Social Media?

ColeWatts.com | @Cole_Watts

Social Media Benefits

• Community Belonging• Information Seeking• Passing Time• Entertainment• Career Advancement• Expression of Opinions• Things to Talk About

ColeWatts.com | @Cole_Watts

Social Media Best Practices, Be Human

• Keep Your Profile Updated.• Be Social in Social Media.• Don’t Over Share.• Keep it Short.• Respond to Both Negative and Positive

Feedback.

ColeWatts.com | @Cole_Watts

Parts of Social Media

ColeWatts.com | @Cole_Watts

How Can We Use Social Media?

ColeWatts.com | @Cole_Watts

A Share Goes a Long Ways

ColeWatts.com | @Cole_Watts

Privacy and Social Media

ColeWatts.com | @Cole_Watts

Questions

ww.ColeWatts.comBrand Marketer & Digital Strategist

• SEO Campaign Coordinator at TheeDesign Studio

• President and Founder Rally The Triangle

• TIMA and Movember Board Member