Social Enterprise

Presented by

Cynthia Amador, MSSE

The Double Bottom Line

Nonprofit and for-profit businesses that are able to support the mission of their organizations and generate revenue for greater self sufficiency and profitability — achieving what many refer to as the “double bottom line.”

By adding environmentally friendly goals some ventures also aim for a “triple bottom line.”

Overview

◍Defining Social Enterprise

◍Theory of Change

◍Identifying Social Opportunities

◍Developing a Plan

◍Funding a Social Venture

◍Measuring Social Impact

◍Sustainable Equilibrium

“Defining Social Enterprise:

“Social Entrepreneurs play the role of change agents in the social sector, by: ◍ Adopting a Mission to create and

sustain social value (not just private value)

◍ Recognizing and relentlessly pursuing new opportunities to serve that mission

.

“Defining Social Enterprise (cont.):

◍ Engaging in a process of continuous innovation, adaption, and learning,

◍ Acting boldly without being limited by resources currently in hand, and

◍ Exhibiting a heightened sense of accountability to the constituencies served and for the outcomes created.

By Gregory Dees who first envisioned social entrepreneurship as a field of study in the late 1990’s

.

Theory of Change

1.

Theory of Change

Valu

e P

ropositio

n What Do You Want to Change?

Outc

om

es How will this

be measured?

Indic

ato

rs What improvements will we see?

2.Identifying Social

OpportunitiesWhat do you want to change?

The Creation of a New Product of Service

A New Process for Producing or Delivering Existing Product,

Service, Program or Project

Delivering an Existing Product or Service to a New or Underserved Market

Utilizing a New Source of Labor or other Production

Inputs

Implementing a New Organizational

or Industrial Structure

Implementing New Ways of Engaging

Customers or Target Beneficiaries

The Utilization of New Funding

Models

Criteria For Assessing Social Value

◍Social Need

◍Mission Alignment

◍Achievable Impact

◍Social Return on Investment

◍Community Support

Developing a Plan

3.

4.Organizational Structure

The strengths and limitations of different models

Organizational Structures

◍Pure Non-Profit

◍Tax exempt◍Can Fundraise◍Can secure Govt and Private funds◍UBIT for revenue generating enterprises◍No Investors or Equity

◍Hybrid

◍For-profit owned by a non-profit◍Can secure investors◍Has Equity◍Can be a B-Corporation

◍Pure For Profit

◍Can be a B-Corporation◍Can be an LLC and corporation ◍Can Secure Angel and Investor Capital◍Can experience Mission Drift

5.Funding Social Ventures

SHOW ME THE MONEY!

Funding Your Social Enterprise, Beyond Grants

Crowdfunding

◍ Kickstarter◍ GoFundMe◍ RocketHub◍ Razoo◍ StartSomeGood◍ CrowdRise◍ Indiegogo

Angels/VC’s◍ Calvert Social Impact Fund◍ Black Rock Impact Fund◍ Morgan Stanley Institute for

Sustainable Investing

◍ City Light Capital ◍ SJF Ventures

Funding Your Social Enterprise, Beyond Grants

Social Impact

Investments

◍ Foundation – Program Related Investments

◍ Mission Related Investing

Debt Funders (scaling)◍ CDFI’s◍ RSF Social Financial◍ Manhattan West Asset

Management◍ Bolstr.com◍ CircleUp.com◍ LocalStake.com

5.MEASURING IMPACTHow do you Quantify Your Impact?

MEASURING FOR SOCIAL IMPACT

TONIIC is the global action community for impact investors

GIIRS IRIS GIIN

Foundations are using established metrics to compare impact across diverse investments

Poverty Alleviation Food Security and Supply

Health Education

Gender Equality Water and Sanitation

Community Empowerment Clean Energy & Efficiency

Natural Resources & Conservation Culture & Justice

Sustainable Communities Financial System

“For More Resources on Impact

TRACI

http://traci.foundationcenter.org

6. The Sustainability Equilibrium

• B-Corp

• Patient Capital

• For-Profit Ventures

• PRI

• For Profit Ventures

• Non-Profit

• For-Profit Ventures

• Grant Writing

• Fundraising

• Volunteers

• In-Kind

Traditional Non-Profit

Hybrid

Socially Responsible

Business

Social Enterprise

Thanks!Any questions?

Cynthia Amador, MSSEInnovation ConsultantThe Monares Group

Cynthia@monaresgroup.com or at Cynthia@azulmsi.com

Text/cell (323) 497-9475

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