Chamber. D-N-A.

MembershipMENTOR

Dues Non Dues Affinity

@SmartConnectKC

Non Dues. Revenue generation.

MembershipMENTOR

Non-Dues

@SmartConnectKC

Embrace The change

MembershipMENTOR

@SmartConnectKC

MembershipMENTOR

@SmartConnectKC

Relationship Economy

Tip #29

Teach effective

networking

Somerset Country Business Partnership – Bridgewater, NJ MembershipMENTOR

@SmartConnectKC

Relationship Economy

Tip #30

Facilitate the connections with

leads groups

MembershipMENTOR

@SmartConnectKC

Relationship Economy

Tip #31

Aid Start-ups by giving them

the stage

Each week, two local entrepreneurs present their startups to the entrepreneurial audience. With 20 minutes of feedback, these entrepreneurs (and others in the crowd) can learn how to improve their business while they connect with a community full of people who care about their progress and success.

http://www.1millioncups.com/

MembershipMENTOR

Make it Personal.

@SmartConnectKC

Tip #32 Protect the

relationship while delivering the

connection

Naming Rights.

MembershipMENTOR

Tip #33

Co-Brand Your products

Presented by

@SmartConnectKC

Letters of Introduction.

http://www.nashvillechamber.com/Homepage/Membership/LettersofIntroduction.aspx MembershipMENTOR

Letters of Introduction: The Nashville Area Chamber of Commerce knows that building relationships with your fellow Chamber members is important, and we encourage our members to do business with each other. Members at and above the Market Mover level can request a letter of introduction to three member companies. This letter from our CEO will include the name of the primary contact at your company and contain a brief description of your company. It will also let them know that you’ll be following up by phone.

@SmartConnectKC

Tip #34

CEO level connections

Ask The Expert.

http://www.nashvillechamber.com/Homepage/Membership/AskTheExpert.aspxMembershipMENTOR

Ask the Expert The Nashville Area Chamber of Commerce has enlisted the help of 6 industry experts to answer your business questions. Please submit business-related questions to asktheexpert@NACC.com and receive personalized advice from this quarter’s leading experts.

Once your question has been submitted and sent to our panel of experts, you will receive a response via email within two to three business days.

•Ask Sr. VP of Business Banking - Area of Expertise: Commercial lending, banking & finance

•Chief Manager, CPA Accounting - Area of Expertise: Accounting, tax planning, mergers & acquisitions, negotiations, and succession planning

•Chairman/CEO, Ad Agency - Area of expertise: Marketing, advertising, branding, social media

•President, Center for Nonprofit Management - Areas of expertise: Nonprofit management, advocacy, government relations, philanthropic activity

•Sr. Partner, HR - Areas of expertise: Executive search, leadership development, cultural change, team performance & coaching

•President, Technology - Areas of expertise: Web development, digital media, social marketing

Tip #35

Provide the access

@SmartConnectKC

Impact Job Creation

MembershipMENTOR

http://charlottechamber.com/clientuploads/ChamberConnect/12August_Connect.pdf

"...The Challenge will identify and recognize the most promising small business chamber members. 4 Finalists will have the opportunity to attend The Chamber's Annual Retreat and present their business stories to more than 150 chamber leaders."

Tip #36

Facilitate Connections to

growth

@SmartConnectKC

Bundle it into A nice package.

MembershipMENTOR

Membership | Multiple Sponsorships

Tip #37

Make 1-Ask

@SmartConnectKC

The new Corporation.

MembershipMENTOR

Hire employees Hire project managers

Tip #38

Embrace entrepreneurs

@SmartConnectKC

Then Now

Become the (R)evolution.

http://www.springfieldchamber.com/economic_development/springfield_angel_network/ MembershipMENTOR

Tip #39

Be known as the Brand Leader for

Business &…

“Controlling the moment is so last decade. It’s now up to

the host, or in the world of business, the brand, leader, or

champion, to create moments that are

nothing short of engaging. …you can steer experiences

to your benefit by becoming the focal point or creating

one.”

@SmartConnectKC

Form Brand alliances.

http://www.springfieldchamber.com/economic_development/springfield_angel_network/ MembershipMENTOR

Tip #39

Be clear about your brand

“It’s not just friends and family that Millennials are connecting with… they’re also forming alliances with brands. •20% attended a brand-sponsored event in the past 30 days. •65 % purchased the featured product. •25 % joined 7+ brand-sponsored communities online!”

“The Millennials function different, in large part because technology is just part of their DNA. After all, 65 % are disconnected as little as just 1 hour per day or less while they’re awake because any longer creates an unnerving sense of disconnectedness. Their social network, even while sleeping, is within arm’s length.”

@SmartConnectKC

What is The goal.

MembershipMENTOR

It’s not about the rise…

It’s about the reach.

@SmartConnectKC

Tip #40

Provide opportunities to deliver impact

Text Time for Mentoring.

MembershipMENTOR

Tip #41 Generation pairing

Fuel Milwaukee

@SmartConnectKC

Kindness is contagious.

MembershipMENTOR

Customer Service Training •Position the chamber to become known as the organization that provides & trains for excellent customer service. •Help the member business become better •Provides exposure to the chamber deeper within a business •Start with city/government employees, great publicity!

Tip #42

Impact customer service

@SmartConnectKC

Roundtable. Discussions

MembershipMENTOR

It’s not just for CEO’s anymore •COO’s •CFO’s •CMO’s •CIO’s •HR Managers •Nonprofits Exec D.’s •Business Development •Govt/Public Policy •Small Business •International

Tip #43

They can solve problems best.

@SmartConnectKC

Administrative Assistants Appreciation luncheon

MembershipMENTOR

Concept: Make it easy for leaders, managers & CEO’s to express their appreciation on

AA Day •Provide a package include pampering & inspirational speaker •Leader makes the reservation and PAY. •Chamber does the rest. •Sponsors will line up! •Buying and filling a table with 10 co-workers is a good thing. •April 24, 2013

Tip #44

AA Appreciation

@SmartConnectKC

Collective. Impact.

http://www.springfieldchamber.com/economic_development/springfield_angel_network/ MembershipMENTOR

Tip #45

Pool the resources

@SmartConnectKC

Schools & business. Principal for a day.

MembershipMENTOR

Tip #46

Businesses impacting School

Districts

Los Angeles Area Chamber

@SmartConnectKC

Affinity. Leveraging services.

MembershipMENTOR

Affinity

@SmartConnectKC

MembershipMENTOR

Is the magic pill. Affinity programs?

@SmartConnectKC

MembershipMENTOR

We. Got people.

Buying Power Tip #47

We vs Me…

@SmartConnectKC

MembershipMENTOR

We. Got people.

Tip #47

We vs. Me

@SmartConnectKC

Unique To your area.

MembershipMENTOR

Tip #48

Help get receipts organized

Greater Durham Chamber

@SmartConnectKC

Transition those calls Into money.

MembershipMENTOR

Tip #49

Capture the call-in interest

Daytona Beach Chamber

@SmartConnectKC

Certificates of Origin

MembershipMENTOR

Tip #50 Certificates of

Origin

@SmartConnectKC

Coupons Savings.

2012 ACCE Chamber of the Year – Murray-Calloway KY

http://mymurray.com/printcouponsproof.htm MembershipMENTOR

Tip #51 Coupons & Member-

to-Member Discounts

@SmartConnectKC

Broader service. The ResourceLink.

MembershipMENTOR

Tip #52

Gain the reputation for being “the” link

to resources. Springfield, MO Tulsa, OK

@SmartConnectKC

Onvia. Government Bids

MembershipMENTOR

•LA •Houston •Philadelphia •Birmingham

Tip #53 Secure Government

Bids

@SmartConnectKC

Organized Connections

LA Chamber

Greeley Chamber of Commerce Business Toolkit

@SmartConnectKC

Tip #54 Job Board to simplify local search

Career Development.

http://www.greeleychamber.com/business/greeleychamber_business_business_toolkit.php

Greeley Chamber of Commerce Business Toolkit

@SmartConnectKC

Tip #55 Job Board to simplify local search

Affinity Programs.

http://www.greeleychamber.com/business/greeleychamber_business_business_toolkit.php

Tip #56 Do more than sign the affinity agreement

Services without

excellent service is just STUFF

Greeley Chamber of Commerce Business Toolkit

@SmartConnectKC

MembershipMENTOR

Cost Saving Benefits.

When the banker met BIG savings!

Tip #57

Member Testimonials…

@SmartConnectKC

Chamber. Testimonials Tip #57 Tell THEIR Story…

MembershipMENTOR

“When you say it yourself, it’s bragging. When others say it about you, it’s proof.”

Kansas City & Springfield MO

@SmartConnectKC

MembershipMENTOR

Chamber Testimonials. Tip #57

Share your story too

Tulsa, OK Nashville

@SmartConnectKC

Together We’re better.

MembershipMENTOR

@SmartConnectKC

Create An experience

@SmartConnectKC

Sell the REAL expectations. Deliver on that promise

Then exceed expectations

Give ‘em the pickle!

Tip #57+ 1

Give members more than they expect

“The only thing that cannot be

duplicated by another company or organization is the commitment,

competence and enthusiasm of the people!”

Tip #59

Be the energy Be the excitement…

MembershipMENTOR

What’s On your mind?

MembershipMENTOR

@SmartConnectKC

Together We’re better.

“Our individual thread of life can be woven together into a

beautiful tapestry of hope and strength.”

Together we’re better.

MembershipMENTOR

@SmartConnectKC

Together We’re better.

Luann Feehan MembershipMENTOR www.LuannFeehan.com | @SmartConnectKC

@SmartConnectKC