Simply DeSign File #9 NYCS in nEW yOrK PErSPECtivE fileSahOla FlOral art & EvEnt DESign Calla NYC S...

Post on 21-Oct-2019

0 views 0 download

Transcript of Simply DeSign File #9 NYCS in nEW yOrK PErSPECtivE fileSahOla FlOral art & EvEnt DESign Calla NYC S...

b y O l g a S a h r a O u i

S a h O l a F l O r a l a r t & E v E n t D E S i g n

N Y CC a l l a S i n n E W y O r K P E r S P E C t i v E

Simply DeSign File #9

Olga Sahraoui flower designer and founder of

SAHOLA Floral Art & Event Design in NYC, for

who fashion is the main source of inspiration. 

Flowers are her passion since early childhood, but

she attributes her honeymoon trip to Marrakech,

Morocco as the force behind her drive to become

a floral designer and artist. It was here that she

visited Jardin Marjorelle, a garden designed by

French artist Jacques Marjorelle and later owned

by Yves Saint Laurent. She was amazed at the

beauty of the garden and the variety of colors

and flowers.

OlgaSahraoui

With a special inclination towards floral

designs, she naturally developed an eye

for details and artistic flower combinations.

She enjoys working with clients who

appreciate beauty through floral design

and its unique application. She is also

fascinated by the science behind flowers

and how flowers boost positive emotions.

Olga was inspired to study floral design

internationally, from New York to the

Netherlands, to give her broad experience

and unique insight into how the industry

works. Challenging new ideas, unusual

materials and personalization is important

to Olga. She has a creative flair and stylistic

approach that helps bring her customer’s

vision to life through flowers.

New York is all about fashion and design. Draw YOUR calla inspiration from fashionable untamed beauty of floral designs inspired by New York City, created by American florist Olga Sahraoui.

YorkNew

design

I love callas. They are very popular in New York City and stand out among all varieties of flowers as one of the most modern and bold flowers.

FLOWERmoDern anD bolD

Florist with

viSionNYC

Fashionableflower

DoWnToWn

BROOKLYNBRIDGE

ThaT never

SleepS

The ciTy

If I can make it here

We love to use Calla in all sorts of modern and contemporary designs, especially as a vision flower through clear glass vases.

PL

AY

Calla is a very unique and fashionable flower. It is easy to work with on daily basis and create all sorts of shapes for our compositions. It is a strong flower statement for any occasion.

SHAPESc o m p o S i T i o n S

TAXI

withDinnerFriends

NEW

YORK

5 AVe.24 str.

THE BIgApple

l o o k f o r m o r e i n s p i r a t i o ns i m p l y c a l l a . c o m / g a l l e r y

Which way?

NYC brides love to have callas in their bridal bouquets combined with roses and orchids. They give a nice modern twist to the overall design.

The common use of callas in New York leans towards grouping them in a flower arrangement. We don’t use callas as a single flower too much in New York. Our customers like monochromatic looks, so we try to stay in the same color spectrum while designing for them.

l o o k f o r m o r e i n s p i r a t i o ns i m p l y c a l l a . c o m / g a l l e r y

I need a

YELLOW CAB

colorFul

Calla is a great flower to work with within fashion industry. Due to its soft stem, it is easy to implement it for variety of fashionable designs like headpieces and jewelry.

manhaTTan

m o r e b o u q u e t i d e a s :

w w w . f a c e b o o k . c o m / s i m p l y c a l l a

w w w . b l o o m t u b e . c o m / b o u q u e t a l e s

w w . f a c e b o o k . c o m / b o u q u e t t a l e s

many ways

N Y CC a l l a S i n n E W y O r K P E r S P E C t i v E

Colophon‘Simply Design File’ is a publication of www.simplycalla.com

COnCEPt Strøm Creative Marketing and 52 graden noorderbreedte,

MarKEting ManagEMEnt Marcel Jansen, Strøm Creative Marketing

art DirECtiOn anD DESign Piet Jan van Bohemen, 52 graden noorderbreedte

PhOtOgraPhy anD FlOral DESign Olga Sahraoui

INSPIrAtION vISuALS DESIgN D’AutOrE, COgNAC AND COFFEE AND tHE OtHEr INSPIrAtION BLOgS, QuErIES INFO@SIMPLYCALLA.COM Or +31641694165