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Kerry Bodine | Head of the Jury and Kerry Bodine & Co.Birgit Mager | President of the Service Design Network

The Service Design Award Ceremony

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Margus Klaar Brand Manual

Sweden

Damian Kernahan Proto Partners

Australia

Marie HartmannDesignit Norway

Luis AltLivework Brazil

Brazil

Guosheng Wang Tsinghua University

China

Florian Vollmer Retail TechOps NCR

Corporation, GeorgiaInstitute of Technology

USA

Lara Penin Parsons School of Design

The New School USA

Taina Mäkijarvi NordeaFinland

Kerry Bodine

Kerry Bodine & Co.USA

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90+ International Submissions

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P R O F E S S I O N A LS H O R T L I S T

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Redefining the TELUS Renewals ExperienceBridgeable

Client | TELUSCategory | Commercial

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Mahi-Mahi ProjectApitropik

Client | Askora Plus S.L.Category | Commercial

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Money Coaching at Capital OneCapital One

Client | Christian De Pace, Business Director, Capital One CafésCategory | Commercial

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Airport Experience - Commercial Journey VisionEssense - Service Design

Client | Schiphol Group (Amsterdam Schiphol Airport)Category | Commercial

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Design In Schools Australia - A Design and Education CollaborationDesign Managers Australia (DMA)

Client | Macquarie Primary SchoolCategory | Non-profit / public sector

www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork

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Delivering Easy, Effective, and Emotionally Satisfying Experiences for VeteransDoblin Deloitte and The US Department of Veterans Affairs

Client | The US Department of Veterans AffairsCategory: Non-profit / public sector

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NSB Train Replacement ServicesUniform Strategisk Design AS

Client | NSB (Norwegian State Railways)Category | Non-profit / public sector

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€217 Million Worth of Mobility Services Developed Based on PersonasMuzus

Client | The Municipality of Rotterdam, Arjan Meurs MSc - Program ManagerCategory | Non-profit / public sector

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Future Bank 2025 - According to Generation YGlasgow School of Art team: Master of European Design students, Master in Design Innovation and Bachelor of Design new graduates

Client | The Royal Bank of Scotland (RBS)Category | Commercial-student collaboration

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S T U D E N TS H O R T L I S T

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Reducing Patient Anxiety and Uncertainty Throughout Their Care in a Hospital for the ElderlyCarolina Pizatto Girardi

BA in Graphic Design | Universidade Federal do Paraná, BrazilClient | Hospital do Idoso Zilda Arns

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Communi.CareLina Antolínez, Diana Sánchez, María Andrea Luque and María Ordóñez

Master of Design | Universidad de Los Andes, ColombiaClient | Healthcare staff at FSFB Hospital

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Factory NextGen: Connect to SustainSzu-Ying Chen

MA Service Design Programme | Royal College of Art, UKClient | SME manufacturers in Taiwan

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Smart Black Taxi Service: FloShera Hyunyim Park, Jaehyun Park and Culainn Boland-Shanahan

MA Service Design Programme | Royal College of Art, UKClient | Hannah Kops - Transport For London Project Coordinator

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Servizz DesignElla Walding

MA Service Design Programme | Royal College of Art, UKClient |The Government of Malta

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W I N N E R S

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B E S T CO M M E R C I A L P R O J E C T

T h e W i n n e r i s . . .

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B E S T CO M M E R C I A L P R O J E C T

Redefining the TELUS Renewals ExperienceBridgeable

Client | TELUSCategory | Professional, Commercial

www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork

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O R G A N I S AT I O N A L I M PAC T I N T H E P U B L I C S E C TO R

T h e W i n n e r i s . . .

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O R G A N I S AT I O N A L I M PAC T I N T H E P U B L I C S E C TO R

€217 Million Worth of Mobility Services Developed Based on Personas

MuzusClient | The Municipality of Rotterdam, Arjan Meurs MSc - Program ManagerCategory | Professional, Non-profit / public sector

www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork

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SYS T E M I C C H A N G E I N E D U C AT I O N

T h e W i n n e r i s . . .

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SYS T E M I C C H A N G E I N E D U C AT I O N

Design In Schools Australia - A Design and Education CollaborationDesign Managers Australia (DMA)

Client | Macquarie Primary SchoolCategory | Professional, Non-profit / public sector

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S T U D E N T W I N N E R F O R B U S I N E S S A N D I N N OVAT I O N

I N T H E P R I VAT E S E C TO R

T h e W i n n e r i s . . .

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S T U D E N T W I N N E R F O R B U S I N E S S A N D I N N OVAT I O N

I N T H E P R I VAT E S E C TO R

Smart Black Taxi Service: FloShera Hyunyim Park, Jaehyun Park and Culainn Boland-Shanahan

MA Service Design Programme | Royal College of Art, UKClient | Transport For London

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S T U D E N T W I N N E R F O R O R G A N I S AT I O N A L I M PAC T I N

G OV E R N M E N T

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S T U D E N T W I N N E R F O R O R G A N I S AT I O N A L I M PAC T I N

G OV E R N M E N T

Servizz DesignElla Walding

MA Service Design Programme | Royal College of Art, UKClient |The Government of Malta

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CO N G R AT U L AT I O N S

Ella Walding Shera Hyunyim Park, Jaeyun Park & Culainn

Boland-Shanahan

www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork

Don’t Miss...

Finalist ExhibitionPlenary Room

Winner PresentationsNovember 3 | 14:25

www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetworkThe Service Design Award Annual 2017 is a celebration of the very best in service design from the fi rst three years of the Service Design Award.

The book will be a light, accessible, highly visual reference and record featuring the winners and fi nalists in all the award categories to inspire our audiences with what has been identifi ed as the highest quality and most impactful work. The Annual will be published at the end of this year.

33€

CONFERENCE SPECIAL PRICE

please note that this is not yet the fi nal layout of the cover

New Publication Coming Soon

The Service Design Award Annual 2017Discover the winner and finalist projects

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Well done to all the amazing 2017 winners and finalists!

Kerry BodineHead of the Jury, Author, Speaker, CoachService Design Award, Kerry Bodine & Co.

Birgit MagerPresident

Service Design Network

Award Sponsor

www.service-design-network.org/winners-and-finalists#ServiceDesignAward2017 @SDGC2017 @SDNetwork