Sean O'Toole, PropertyRadar Presentation - NorCalREIA June 11, 2014

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PropertyRadar CEO Sean O'Toole presented at David Granzella's NorCalREIA on how to DOMINATE YOUR MARKET. Real Estate Investors learned how to research target markets and competitors, create unlimited lists and leads such as free and clear, absentee owner, then how to contact and market those leads, research the deal, and manage that workflow all in PropertyRadar.

Transcript of Sean O'Toole, PropertyRadar Presentation - NorCalREIA June 11, 2014

Sean O’Toole, June 11, 2014

IS NOW

Dominate Your Market

Find OpportunitiesReduce Risk

Increase Productivity.

Tonight’s Agenda1. Market Update for Investors2. Investing 101– Find The Money– Get the Lead– Own Your Market– Qualify the Deal– Manage the Process

Home Sales – April 2014

Y.O.Y Home Sales – April 2013-2014

Median Prices Apr-13 Apr-14 YoY %All 330,000 376,500 14.1%Distressed 240,000 265,000 10.4%Non-Distressed 399,000 411,500 3.1%

What’s really happening with prices?

Median Sale Prices vs. Sales Volume

1.2 Million Homeowners are Underwater

Foreclosures

Cash Sales

Flips

Purchases by LLC or LP

Sales by LLC or LP

Where’s The Money?

Sacramento County

718 Investor Flips$190,691,409 MillionLast 180 Days

Where’s the Money?

Elk Grove

54,329 PropertiesMedian $312,800

Citrus Heights

27,790 PropertiesMedian $244,000

Market Transfers – Past 12 Months

Elk Grove

2,627 Market Transfers4.84% of All Properties

$827,519,537 in Transactions

Citrus Heights

1,165 Market Transfers4.19% of All Properties

$261,142,445 in Transactions

How Many Flips?

Elk Grove

81 SFR/Condo Flips180 Days

Citrus Heights

57 SFR/Condo Flips180 Days

Elk Grove Flips

81 SFR/Condo Flips$24,655,000 MillionLast 180 Days

Citrus Heights Flips

57 SFR/CondoFlips$13,955,500 MillionLast 180 Days

Who’s The Competition

Who’s flipping in Elk Grove?

Who’s Flipping in Citrus Height?

Know Your Market

Elk Grove Absentee Owners

241 SFR/CondoAbsentee Owners

Elk Grove Turnover

Elk Grove Lot Size

Elk Grove Free & Clear

4,974 SFR/CondoFree & Clear Owners

What Have We Learned?

Equity - Underwater

Choose Your Location

Choose Your Property Type

Enter Min. 100% Equity

Get Your Leads - 588 Free & Clear

Narrow Your Search – Absentee Owners

Get Your Leads258 Free & Clear, Absentee Owners

Save Your List – Never Outdated

Contact Your Leads

Direct Mail

Connect on Social Media

Connect on Social Media

Evaluate the Opportunity

Fine Tune Your Comps

Check Title, Transaction History

Add Files, Notes

Share the Load –Teams

Be in Control – Get Email & Text Alerts

All in One Place

Find Your Niche - Millions of Possibilities

• Over 100 Search criteria to get you focused– By Area, Type, Size, Age, Equity, Owner Status,

Lenders, ROI, and much more!

Stick to the basics…

– Find The Money– Get the Lead– Own Your Market– Qualify the Deal– Manage the Process

We’re Here to Help

• Video Tutorials• Webinars• Blog• Forum• FAQs• Glossary• Customer Happiness Team

www.PropertyRadar.com

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