Reversing the UI Design Process

Post on 09-May-2015

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description

Our Senior Vice President of Design and Apple Design Award Winner goes over how the typical design process is outdated, and reveals why the term "UX design" isn't accurate.

Transcript of Reversing the UI Design Process

Reversing the Design Process

2014

Piotr Gajos SVP of Design at Sourcebits

2006 Apple Design Award Winner

What is this, I don’t even

An evolution of UI design process.

But why??!?one1?

Right People Fail Quicker Arm Yourself

Disclaimer

UX design doesn’t exist.

Disclaimer

We design user experiences.

Disclaimer

We design user experiences.for

Changing Priorities

Lo-fi wireframesConcept Hi-fi

wireframesVisual

directionImplementationPrototype

Typical Design Process

Lo-fi wireframes

ConceptVisual direct

ionImplementationPrototype

New Design Process

Don’t waste your time.

New World Order(Is coming soon. Probably. I hope so.)

New World Order

New World Order

New World Order

Before we started using Origami, we designed using Photoshop — static mockups, arranged next to each other. We’d present them to management and each other in that

format. I think our products reflected that.

Brandon Walkin, Facebook

New World Order

j.mp/keypaper A prototype of Facebook Paper in 15 minutes

Keynotopia

New World Order

After Effects Design is storytelling.

New World Order

New World Order

BenefitsFor your health!

Benefits

Regular People Developers Investors

$

Questions?

Thank you.piotr@sourcebits.com