Resort Digital Marketing Case Study

Post on 16-Apr-2017

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Transcript of Resort Digital Marketing Case Study

Digital Marketing & Branding Services

Great Performance is achieved with Passion and Perseverance. And that’s what we believe, as we walk the talk!A digital marketing agency who provides you with a unique combination of a customized strategy and flawless execution to grow your business.

•Our key objective is to-– Promote your brand– Build references– Generate leads – Increase sales

•Our ATTRACT-CONVERT-ENGAGE strategy works towards attracting the right target audience, converting them into leads and engage with the users on a long term, through constant deliverables in the online space.

Our Objective

We work BACKWARDS! First, we help you set goals, then we create the plan to achieve those goals, and then work on the nitty-gritty’s to get them right. Our result oriented approach is measurable, and monitored at every stage, with long term ROI guaranteed.

Why PAARAMI

• Website Development• Search engine

optimisation• Search Marketing• Email Marketing• Content Creation

Our Services• Online PR• Marketing Collateral Creation • Digital Advertising• Video marketing

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We have served over 140 clients across India, US, UAE, UK & Singapore

RESORT MARKETING

Golven Resorts Owners wanted to market their property through Digital Media

Marketing Challenge • Unknown brand • Less Popular Location • Bare Minimum Internet Presence

Marketing for Golven Resort

Before we took over

• Website Screenshot

Social media: Dull and Ineffective

WHAT IS BRANDING FOR A RESORT?

Amazing Experience at every Check Point

WHAT WE DID

A COMPLETE MAKE OVER

A THEME OF PROMOTION: EXPERIENCE KONKAN

We work BACKWARDS! First, we help you set goals, then we create the plan to achieve those goals, and then work on the nitty-gritty’s to get them right. Our result oriented approach is measurable, and monitored at every stage, with long term ROI guaranteed.

Why PAARAMI

CHANNELS OF MARKETING

SEO

• Site coming in the ranking for local searches

Focusing on Reviews

Focusing on services and guest experience

On an average 4+ rating across platforms

Deal Sites

• Increasing Weekdays’ Occupancy

• Being visible to larger audience

NO need to run after Likes … people mention you in their posting

Reducing the cost of Advertisement

Social Promotion

What has the client earned

• Just 1 year old brand now has a great presence on internet

• Over 750 Nights sold in just 5 Months

• Social Campaign reached 9,02,207 people

What does all this mean to their business?

Increased enquiries

Improved Visibility

Increased Profitability

Increased Occupancy

Paarami’s Expertise • Strategy

– Knowing the right audience • Project Management

– Creative– Training to Golven staff

• Sales Speech • Chat Script • Phone Script

– Social Promotion • Day to day feedback • Review and Reporting

ITS NOT ABOUT WHAT WE DO .... BUT HOW PASSIONATELY WE EXECUTE

Looking forward to discuss opportunities with your organization

marketing@paarami.com | sales@paarami.com | www.paarami.comOR reach us on 9820066022 | 9619502551 | 022-25626022