#QuitAAP vs #CongBJPQuitIndia

Post on 23-Aug-2014

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India is passing through an interesting phase in terms of Politics with Assembly Elections due in few months. With Social Media playing very active role in making and breaking the leaders, and mainline Media trying to find its place in the discussion, Indian Political scenario is not only dominating the Indian mind-space but making a huge mark around the World. Shashi Tharoor, Narendra Modi, Arvind Kejriwal from 3 different parties are leading the Social Media campaigns, while Rahul Gandhi and Sonia Gandhi are making huge contribution to the buzz. This presentation shows about recent Social Media fight between AAP with Indian Congress and BJP. #election2014

Transcript of #QuitAAP vs #CongBJPQuitIndia

WAR ON TWITTER #QuitAAP vs #CongBJPQuitIndia

Overall mentions

34,617 #QuitAAP

18,872 #CongBJPQuitIndia

Dates considered: 17th January 2014 to 21st Jan 2014

mentions in the last 5 days

mentions in the last 5 days

Both trended on 17th and 18th of Jan

These hashtags trended on 15th and 16th. That data is not included in this research.

DISCUSSION CAME AND QUICKLY DIED IN FEW DAYS.

Major countries and cities participated in the discussion

THE DISCUSSION GOES PAN INDIA;

AND PARTICIPATIONS FROM ABROAD AS WELL.

Similar age groups!

NO DIFFERENCE IN AGE GROUPS; AGAINST THE COMMON

NOTION THAT SOCIAL MEDIA IS DOMINATED BY YOUNGSTERS,

40+ AGE GROUP DOMINATES.

Both has similar gender distribution

MORE OF MALE FOR BOTH; SMALLER NUMBER OF

FEMALE PARTICIPATE IN THE DISCUSSION.

Details on

#QuitAAP

Top 10 Countries

India contributes 61%; US and Greece 2nd and 3rd.

Top Languages

English remains the major language; Hindi comes at over 10%.

Topics discussed

Dominated by Delhi, Somnath Bharti and Arvind Kejriwal

Details on

#CongBJPQuitIndia

Top 10 Countries

61% from India; US and Switzerland comes 2nd and 3rd.

Top Languages

Italian replaces French from #QuitAPP other remains the same.

Topics discussed

Dominated by Police, Complaint, village and Malviya Nagar.

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