Public Outreach Efforts

A Bridge to the Future of Brownfields in Delaware

Delaware Brownfields - Where Are We Today?

• Plans in place for redevelopment with all stakeholders– Regulators, Consultants, Developers & Communities

• Liability Incentives (BDA and VCP)• Reduced Uncertainty in Site Cleanup Process

– Brownfield Development Program (BDP)• Financial Incentives

– Grants & Loans• Numerous Success Stories

– Thousands of Potential Sites– Completed Redevelopment of 50+ Sites

Where Do We Want to be Tomorrow?

• Assist in Creating Sustainable Communities Throughout Delaware

• Efficient Use of Land Supply• Restricting Urban Sprawl• Protecting Existing Urban Greenbelts• Integral to Governor Minner’s “Livable

Delaware Agenda

The Problem

The Message of our Value is not The Message of our Value is not Reaching to All of the Right People!Reaching to All of the Right People!

Who are the Right People?

• Holders of the Purse Strings– State Assembly

• Office of State Planning• DelDOT• Ag Land Use Planning & Preservation• Community Organizations• Municipalities

What is the Value?• Environmental Cleanup

– Restored Value vs. Impaired Value• Employment• Tax Revenues• “Cohesiveness” of Development• Use of Existing Transportation and Utility

Resources• A Canadian report in 2002 found that every $1

spent on Brownfield redevelopment generates an additional $3.80 in the output plus $0.22 in federal tax revenues. Thus the net “cost” is $0.78, with a net ROI of 387%,

Public Outreach is a Step in the Right Direction

Definition – A group’s planned, active and continuing participation within a community to maintain and enhance it’s image to the benefit of both the group and the community.

Role:• Understanding current opinions and trends• Developing policies that steer these

opinions in concert with stated goals

Elements of A Public Outreach Program

• Determine the Attitudes of the “Right People” Towards the Brownfields Program

• Formulate Overall Strategy w/ Internal and External Elements

• Create “Means” of Influencing and Improving Attitudes– Independent Evaluation of Brownfields ROI in

Delaware– Coordination with other DNREC and State Initiatives

• Carry Out Planned Activities• Feedback/Evaluation/Adjustment