Topic 1

Communication isthe activity of conveying information

through the exchange of thoughts and messages , as by speech, visuals,

signals, writing or behavior.

Communication is also about using symbols and in case of

humans, using language, to convey meanings and ideas between

individuals and it involves the act of evoking reactions from other

individuals.

Topic 1 COMMUNICATION AS THE PHENOMENON OF PSYCHOLOGY

YOUR SUCCESS IN THIS WORLD DEPENDS ON

EFFECTIVE COMMUNICATION SKILLS

COMMUNICATIONTYPES AND CATEGORIES

Verbal

Non-Verbal

DirectIndirect

Verbal

Non-Verbal

DirectIndirect

WRITTEN ORAL

DIALOGIC (INTERPERSONAL)

GROUP (PUBLIC)

FORMAL INFORMAL

Topic 1 COMMUNICATION AS THE PHENOMENON OF PSYCHOLOGY

MONOLOGIC (INTRAPERSONAL)

TYPICAL HUMAN’S ABILITY TO FIXATE AND RETAIN THE INFORMATION OF DIFFERENT KINDS

10%of whatwe read

20%of whatwe hear

30%of whatwe see

50%of whatwe see

and hear

70%of whatwe see

and discuss

90%of whatwe do

Tell me and I will probably forget,

Show me and I might remember,

Involve me and I will learn.

Topic 1 COMMUNICATION AS THE PHENOMENON OF PSYCHOLOGY

Topic 1 COMMUNICATION AS THE PHENOMENON OF PSYCHOLOGY

COMMUNICATION PRINCIPLES

1. Communication has purpose (to develop and maintain our sense of self; to meet our social

needs; to develop and maintain relationships; to exchange information; to influence others)

2. Communication is continuous

3. Communication messages vary in conscious thought

4. Communication is guided by culture

6. Communication has ethical implications

5. Communication is learned

Topic 1 COMMUNICATION AS THE PHENOMENON OF PSYCHOLOGY

ETHICAL STANDARDSTHAT INFLUENCE OUR COMMUNICATION AND GUIDE OUR BEHAVIOR

TRUTHFULNESS AND HONESTY

INTEGRITY

FAIRNESS

RESPECT

RESPONSIBILITY

ELEMENTSOF THE COMMUNICATION

PROCESS senders

receiversmeanings

symbols

encoding / decoding

form (organization) physical

social

historical

psychological

cultural

PARTICIPANTS(who)

MESSAGES(what)

CONTEXT(where)

CHANNELS(how)

FEEDBACK(reaction)

environmental

INTERFERENCE(noise, distraction)

physiological

semantic

syntactical

organizational

cultural

psychological

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

PERCEPTIONis the process of

selectively attendingto information and

assigning meaning to it

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

HOW

PERCEPTION WORKS

Attentionand Selection

Organizationof Stimuli

Interpretation

simplicity

patterns

needs

interests

expectations

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Examples of different perceptionTopic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Which lines are shorter?

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

The horizontal lines are parallel!

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Incongruous design elements on opposite ends of the parallel lines create confusion.

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

There are only white circles at the intersections

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

How many colors are here except white?

Our ability to reconstruct an image enables us to recognize a face even when half of the image has been blocked, including parts of the eyes, nose and mouth.

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Circles appear to rotate 'spontaneously'.

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Rollers appear to rotate without effort. On the other hand, they appear to rotate in the opposite direction when observers see this image keeping blinking.

Figure shows a waving motion illusion.

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

As you look down this tunnel designed by optical artist Kaia Nao, does it appear to be moving?

Digital abstract image with a psychedelic pattern producing an optical illusion of movement.

Topic 2 MAIN CHARACTERISTICS OF COMMUNICATION

Illusions of perceptions