Post on 15-May-2020
Productive Transformation Program:A public – private alliance to develop
World Class Sectors
October, 2009
4 4
CAN
Chile
MERCOSUR
Mexico
U.S.A.
Canada
Triangulo Norte
EFTA
EuropeanUnion
In force: CAN, G2, Mercosur y Chile
On tramit: Estados Unidos, Canadá, Triángulo Norte y EFTA
On negotiation: Unión Europea
Without FTAs: (Next: Korea, Dominican Republic)
2010: 9 FTA’s with 45 countries and preferential access to over 1.3 billion consumers
Our sales force is doing a great job opening new business opportunities…
...however, in order to succeed we must strengthen our productive capabilities. Our productive forces must be revamped.
If Colombia was to be seen as a company, one could say…
But, ¿how?
Productive Transformation Program
A public-private partnership, aimed at developing world-class sectors. The program intends to develop and execute business plans aimed at boosting economic growth as well as generating skilled jobs. The strategy encompasses both, established and emerging sectors.
Stimulating the development of
ESTABLISHED SECTORSinto world class
performers
Promote the development of world
class performers of NEW AND EMERGING
sectors
OPEN CONTEST
ValueProposal
Market Terms
Co - financing
Team work
15Proposals
from different sectors
EVALUATIONJURY
DNPCPC
Alta ConsejeríaCompetitividad
ProexportBancoldex
ESTABLISHEDSECTORS
NEW & EMERGING SECTORS
4
4
International consulting firm - Definition process
Methodology + International vision
A contest based on open processes, participation and
well structured methodologies ...
Today, 8 different sectors are executing their business plans leading to become world class performers
Stimulating the development of ESTABLISHED SECTORS into world class standards
Promote the development of NEW AND EMERGING sectors to reach world class levels
Tercerización de Procesos
De Negocio
Each one of the 8 business plan include an analysis of...
• Long-term aspirations.• Strategic plan. • Schedule of planned activities, goals and people in
charge.
• Current state of the sector. • Colombia's competitive position compared to other relevant
countries.• Competitive gaps compared to world class players.• Gaps in best practices adoption.
• Current market size and potential.• Major global players in this sector.• Global Best Practices.• Trends: consumption, growth, supply, demand,
competition, niches.• Opportunities.
WORLD
COLOMBIA
ACTION PLAN
The business plans include initiatives along four key topics...
HUMAN RESOURCE DEVELOPMENT
buscar
LEGAL AFFAIRS & REGULATION
INDUSTRY DEVELOPMENT & PROMOTION
INFRAESTRUCTURE
Pertinence, improved skills, readiness and retention in the industry. Bilingualism and promotion of university-industry partnerships...
Adapt the regulatory framework to suit the industry’s needs.
Put in place strategies to: attract foreign investment ,strengthen sector representation, bolster management capabilities .
Ensuring adequate infrastructure is in place to suit industry’s needs.
ACTION PLAN
184 Initiatives
By 2019, these 8 world-class sectors will multiply their 2008 revenues by 3,4 times and their exports by 7,7
US$ Millions
2008
Employment
Total sales
Exports
313.000
20.126
4.397
773.100
39.670
1.112.600
69.100
34.023
1.988.700
215.800
126.46218.090
2,5 X 3,6 X 6,4 X
2,0 X 3,4 X 10,7 X
4,1 X 7,7 X 28,8 XUS$ Millions
2012
20192032
TODAY
¿How to do it?
Inter institutional Articulation
Public – Private Alliance
Maintaining a strong public-private partnership and strengthening the daily institutional articulation.
Stimulate the production of more and better products &
services
ESTABLISHED SECTORS
Promote the development of
NEW AND EMERGING SECTORS
A world-class team
Public – Private Alliance
Productive Transformation Program Manager
Auto-Parts Manager
Electric Industry, Products & Services
Manager
Graphic Communication
Industry Manager
Textile, Apparel. Design & FashionManager
Health TourismManager
Cosmetics & Care Products
Manager
BPO&O Manager
SW & TI Manager
Human Capital Development Manager
Legal Affairs & Regulation Manager
Industry Development & Promotion Manager
Infrastructure Manager
Inter institutional Articulation
Joining forces to develop world class sectors
Another step ahead…
+
AGRICULTURE AND AGRO INDUSTRIAL
SECTORS
Ministerio de Agriculturay Desarrollo RuralRepública de Colombia
Ministerio de Comercio,Industria y TurismoRepública de Colombia
Inter institutional Articulation
www.transformacionproductiva.gov.co
Colombia is moving towards a focalized economic development model, based on a
PPP, with a methodology, a structure, acommon “language” and goals to generate
world class sectors.