Post on 09-Feb-2017
PRESENTING THE PAST IN A DIGITAL PRESENT
LIZ MCGETTIGAN BA MCILIP ACMI FRSADirector of Digital Cultural Experiences
More than 150 million people will be born this year…
• enhancing the visitor experience
• educational opportunities
• Audience engagement
• Events info online
• reaching diverse audiences
• making museum accessible
• creating cross-platform experiencesPRIORITIES
….they will be born into a technological and
information led economy
The world has never changed so quickly
The top 10 jobsin 2014 didn’t exist in 2010
Museums today need to fulfil their mission and create a sustainable future, which means that they
must take care of their core assets, the collection, and also invest in
strategy and leveraging technology to reach the connected
consumer.AA
THE CONNECTED CONSUMER
COLLECTION
LEVERING TECHNOLOGYEXPERIENCE
DIGITISATION
Touch, contribute, learn
Occulus Rift
3d printing
”We are in a technology tsunami. Whether you love it or hate it, ultimately we have to figure out
how to survive it and make it work for us”
Incremental change will not be enough, radical transformation is required if we are to meet these
challenges