Post on 05-Dec-2014
description
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Design brief
PortfolioDesign manager I product development
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Mood boards
Design concept
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Mood boards I womens , mens & kid wear
Product development I buyers
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Corset collection
Mood board
Costing and specs
Final graduation show, theme “abstract ramayana”
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Portfolio
business design Brand analyst I marketing I communication
Projects undertaken_domus academy
Accenture I furniture industry trends and value chain
Thesis project I emerging technology in fashion retail business
Lovable I new product development and launch
New business proposal I my ideal business I workshop
Janet & Janet I product development and extension
Bticino I design beyond boundaries I system development
Future concept lab I cool hunting I genius loci
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 1 I Thesis I introduction Emerging technology in Fashion retail business
“New business thinking is required to satisfy changing consumer expectation “
Customer trends Evolution of technology
Customer involvement
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Digital signage
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 1 I Thesis I research and proposal Emerging technology in Fashion retail business
“New business thinking is required to satisfy changing consumer expectation “
Customer, retail & fashion trends
_prada epicenter NY-2001_addidas innovation centre_zazzle (online shopping)_wills lifestyle store
Case studies
Interactive Dressing room
Screens on the shelves
“Model of communication”
“Solution for retail store “wills lifestyle”
Case 2 I Accenture I research and solution based project Furniture industry trends and value chain
• The objective of the research is the identification of a in-store communication solution aiming at establishing a direct , interactive contact among customers and consumer with the brand
• The solution is enabled by digital technology applications, available within the Accenture Customer Innovation Network (ACIN) based in Milan
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Slip away Disposable underwear
New product ideaPackaging and communication strategies
Distribution strategies
L’ pocket
New logo for the product launch
Target customer
Case 3 I Lovable I DBApparelsnew product development and launch
L’ pocket
2
L’ pocket
3
L’ pocket
5
4
1
Everyone Anytime
Anywhere
Concept
Pocket Easy to use
Easy to trashSpace saving Eco friendly
Features of the product
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 4 I New business proposal I proposal and concept my ideal business I workshop
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Business proposal
Concept for sustainable business
How and production feasibility
3, work teams: work methodology
Case 4 I New business proposal my ideal business I workshop
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Market study
Concept and strategies
INC
HE
ON
J&J
Product range_bijoux
_scarves_hats
_watches_sunglasses
_hair accessories_shoes
_bags
one month per beach
Spring summer 2010
Product placement Beach’s , resorts
& hotelsHotspot for the
summer
Product availability
RiminiSardinia
SicilyCapri
Forte deimarmi
Placement location
2 concepts of MKTG Strategies_temporary stores
_creating J&J environment
Case 5 I Janet & Janet I Italian shoe company product development and extension
Theme
Melt
Marketing strategies
Communication strategies
Product development
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
Case 6 I bticino I demotic and switch company Design beyond boundaries I design for all
Focus customers :Elder people, pregnant women’s, kids, People with permanent & temporary disability
Objective : to design a system, which is feasible for all Solution: _Identified untouched areas of Bticino business _Created a ubiquitous environment for bathroom_Designed a new demotic system _New design thinking and solution _Identified problems inside the house _New business proposal
pankaj bansal I masters in business design I contact. bansalpan@gmail.com I + 91..98.730.099.20
1. Accenture I marco triozzi I manager I Accenture customer innovation network I marco.triozzi@accenture.com
2. Accenture I martino Galbusera I consultant I martino.galbusera@accenture.com3. Domus academy I director I giovani lanzone I giovanni.lanzone@domusacademy.it4. Domus academy I tutor I andrea tosi I andrea.tosi@domusacademy.it5. NID I tutor I himadri ghosh I ghosh.himadri@gmail.com
References