Pizza Friday 11.15.13

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This week's Pizza Friday is choc full of creative ads, innovative apps, virus inducing videos, and old-timey print. Several new trends that keep appearing week after week can be found here including The One Take. This time it's a music video for Yorkshire Tea that is reminiscent of Dollar Shave Club, Johnnie Walker, and Old Spice videos that present the humor as a spokesperson walks through the skit in a single take. And then there's the Shortfilm. This week's short film is a long one. A little over 7 minutes. It features Wes Andersen's direction of Jason Schwarztman and company promoting Prada. And the new YouTube video for K-Mart features a final screen with several buttons and calls-to-action that prompts the viewer to explore more K-Mart content. It's a tactic seen quite a bit lately and suggests that a commercial video on YouTube just isn't right if it's not equipped with one of these. You'll find all that and a whole lot more topping this week's Friday pie.

Transcript of Pizza Friday 11.15.13

numantra.com214.635.2300numantra.com214.635.2300

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Link: numantra.com214.635.2300

http://youtu.be/e8cqJptwNVI

PAINT YOUR FACE WITH A

CAR

numantra.com214.635.2300

numantra.com214.635.2300

Link: numantra.com214.635.2300

http://youtu.be/GFfn8L2saYI

TEA PARTY

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Link: numantra.com214.635.2300

http://www.youtube.com/playlist?list=PL05gNxv4n8JmD4-EQ9BpDABTuu9OpHJrb

MIKE’STOP 5

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Link: numantra.com214.635.2300

http://www.adweek.com/news/technology/live-events-are-king-getting-people-recommend-and-buy-brands-153740

numantra.com214.635.2300

Link: numantra.com214.635.2300

http://www.youtube.com/watch?v=b87B7zyucgI&feature=share&list=PLppHiVjbPHaw_7mQoZBOBorylvm-HIZDp

PRADAPRESENTS

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numantra.com214.635.2300

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numantra.com214.635.2300

numantra.com214.635.2300

numantra.com214.635.2300

numantra.com214.635.2300

numantra.com214.635.2300

numantra.com214.635.2300

Link: numantra.com214.635.2300

http://www.youtube.com/playlist?feature=edit_ok&list=PL05gNxv4n8JlfCsmcST_0YRzpxMoyucUl

THE SECOND FIVE

numantra.com214.635.2300numantra.com214.635.2300

Pizza Friday is Numantra’s weekly venue for reviewing the

latest news, innovations and accomplishments taking place in our industry and the world at large.

Our founders each have spent decades working for some of the largest ad agencies in the world.  It was experience that was invaluable, ultimately, because it taught us that we just can’t keep following years of tradition if we want to have an

impact in today’s marketplace. 

So we got together for a lot of serendipitous reasons and formed Numantra.  Ka-boom! The forever-new marketing

braintrust that maximizes client resources with fresh insights, accountable solutions and kick-ass results was born.

Find out what Numantra can do for you.

Visit numantra.com for more information.

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