PERSONAL BRANDPERSONAL BRAND

-- INTRODUCTIONINTRODUCTION--

Distiani Fitria Kusuma

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WHAT ISBRAND??WHAT ISBRAND??

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BRAND =

Sekumpulan PERSEPSI dari costumer,

yang berasal PENGALAMAN costumer

dan menjelaskan HUBUNGAN costumerdengan PRODUK tertentu

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BRAND

PERCEPTION EXPERIENCE RELATIONSHIP

REPUTATION

=+

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=

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COMPANYBRANDING

PERSONALBRANDING

=

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PERSONAL BRAND

SEKUMPULAN PERSEPSI, yangdibentuk oleh orang lain dan dapat

menggambarkanpengalamanBERSAMA DIRI ANDA

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PASSION

UNIQUE

COMITMENT

FOCUS

PATIENT

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BUILT YOUROWN

FUTUREWITH

PERSONALBRAND

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GREAT STEP TO MAKE YOUR PERSONALBRAND

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1st

DO YOUR BRAND YOU AUDIT

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2ND

ASSES YOUR BRAND YOU IMAGE

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3rd

DETERMINE YOUR BRAND YOUIDENTITY AND ESSENCE

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4th

POSSITION YOUR NEW BRAND YOU

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5th

SET YOUR BRAND YOU GOALS

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6th

ESTABLISH YOUR BRAND YOUSTRATEGY

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7th

IMPLEMENT, MONITOR AND ADJUSTYOUR NEW BRAND

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CHOSE THE RIGHT TOOLSCHOSE THE RIGHT TOOLS

SPEAKOUT

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•BEPATIENT!!!!!!!

BRAND YANG EFEKTIFMEMERLUKAN WAKTU

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DAFTAR PUSTAKA

• SELURUH BACKGROUND SLIDE DI UNDUHMELALUI

GOOGLE FLICKRDAZED

andCONFUSED

SLIDE 5, 9, 10,11,12, 13, 16,16,17,18,19,

20, 21, 22

SLIDE 1, 6 SLIDE 15

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- Blumenthal, I & Wilson, J. S. (2009). ManagingBrand YOU, seven steps to creating your mostsuccessful self. Amacom: New York-http://blog.warnastudio.com/artikel/6-langkah-membangun-personal-branding-di-media-sosial.html-http://www.slideshare.net/hajjflemings/personal-branding-developing-brand-yu0-20-presentation (BRAND DEFINITION)

STORY LINE

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