Post on 18-Oct-2020
CASE STUDY
OPPORTUNITY
Zimmermann, the award-winning fashion
label, required an immersive lighting
solution to accentuate the signature pastel
colors of their new Spring 2020 collection at
New York Fashion Week.
SOLUTION
Enlumen installed a cutting-edge Martin by
HARMAN lighting solution featuring class-
leading VDO Sceptron 10 linear LED video
fixtures to illicit a more emotional response
from the audience.
ZIMMERMANN SPRING 2020 FASHION SHOW, NEW YORK
Founded by sisters Nicky and Simone Zimmermann in 1991, Zimmermann is an award-
winning Australian fashion label with 27 stores located throughout Australia, the U.S. and
the U.K. Known for their ready-to-wear luxury clothing, Zimmermann recently unveiled
their spring 2020 collection during New York Fashion Week. In order to illicit a more
emotional response from the audience, Zimmermann worked with renowned lighting
specialists Enlumen to create an immersive lighting solution that accentuated the
signature pastel colors of their new collection. To meet these goals, Enlumen designed
and installed a state-of-the-art Martin by HARMAN lighting solution featuring class-
leading VDO Sceptron 10 linear LED video fixtures.
“We were hired to create an atmosphere to match the design that the Zimmermann
team created for their spring 2020 line,” said Shawn Kaufman, Lighting Designer,
Enlumen. “We had three arrays of Sceptron fixtures hanging over the audience, all
working cohesively to create color and effects. They wanted a very strong feeling of color
throughout the whole space. Throughout the show, the tubes cycled through solid colors,
matching the main color theories of the collection. There were a few times where people
came in while we were doing some editing and the color was so intense that they wept.
We dialed some of the colors back because there was such a direct emotional response.”
Enlumen deployed 150 Martin VDO Sceptron 10 LED video fixtures in three arrays to
create a vibrant, immersive lighting display for the event. Sceptron fixtures offer class-
leading brightness with a 10 mm pixel pitch and are individually calibrated for optimal
consistency. Compatible with an extensive range of easily interchangeable optical
accessories, Sceptron fixtures are capable of a wide variety of looks. Sceptron fixtures
also feature integrated power and data cabling, which allows for long daisy-chains
with multiple fixtures per cable-run. Driven by the Martin P3 System Controller family,
Sceptron fixtures offer easy configuration, mapping and setup.
“They wanted a very strong
feeling of color throughout
the whole space. There were a
few times where people came
in while we were doing some
editing and the color was so
intense that they wept.”
PERFORMING ARTS
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ABOUT HARMAN
HARMAN (harman.com) designs and engineers connected products and solutions for
automakers, consumers, and enterprises worldwide, including connected car systems,
audio and visual products, enterprise automation solutions; and services supporting the
Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®,
Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians
and the entertainment venues where they perform around the world. More than 50
million automobiles on the road today are equipped with HARMAN audio and connected
car systems. Our software services power billions of mobile devices and systems that are
connected, integrated and secure across all platforms, from work and home to car and
mobile. HARMAN has a workforce of approximately 30,000 people across the Americas,
Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of
Samsung Electronics Co., Ltd.
CONTACT
For PR Inquiries:
David Glaubke
Director, Public Relations
HARMAN Professional Solutions
david.glaubke@harman.com
+1 (818) 895-3464 Office
+1 (818) 470-7322 Mobile
To Speak With Someone About
HARMAN Products and Solutions,
visit pro.harman.com/contacts
“The colors and the feel of the lighting was in conjunction with the overall production
design of the runway show itself,” said Kaufman. “The colors were originally done as
fabric, so we had to translate them into light. We’ve worked with the Sceptrons a number
of times on other projects. The fact that they have building blocks allowed us to connect
them together and create the precise layout we were looking for, from the connectors
to the diffusing lenses. The ability to use different diffusers to homogenize the color and
pixel so you actually see them as a single source was also appealing to us.”
After nearly six months of preparation and a five-day installation process, Enlumen was
able to achieve the desired results with resounding success.
“The Zimmermann team was thrilled with the results,” said Kaufman. “They were
ecstatic—the overall setting was exactly what they were looking for. Comparing this to
our renderings, they were shocked. The renderings looked exactly like the reality. On top
of that, everything worked flawlessly.”
“We had three arrays of
Sceptron fixtures hanging
over the audience, all
working cohesively to
create color and effects.”
PRODUCTS USED
MARTIN VDO SCEPTRON 10 LED VIDEO FIXTURES