Peoples Ceramic

Post on 10-May-2015

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Transcript of Peoples Ceramic

COMPANY OVERVIEW

COMPANY OVERVIEW

Feldspar porcelain

tableware

PRODUCT OVERVIEW

European raw materials

PRODUCT OVERVIEW

Hotelwarehouseware&

PRODUCT OVERVIEW

WHY CHOOSE THIS?

WHY CHOOSE THIS?

First moveradvantage

Consumer behavior,

preferences,

& buying habits

DATA REQUIRED

Current marketstrategy

DATA REQUIRED

Level of competition

DATA REQUIRED

Future growthforecasts

DATA REQUIRED

RESEARCH METHODOLOGY

Consumer surveys

RESEARCH METHODOLOGY

Management interviews

RESEARCH METHODOLOGY

Data from third parties

RESEARCH METHODOLOGY

Correspondencewith

advertisementagencies

SAMPLE QUESTIONNAIRE

1. What is the current market scenario for Porcelain Tableware?

2. What is the estimated number of households that consume your product?

3. What are the current marketing strategies that are place for promoting existing products?

4. What are the current marketing strategies that are in place for promoting new products?

QUESTIONS ANYONE?