Paola Cavallero Marketing & Operations Director Microsoft Italy @paolacavallero

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In 2050, 75% of population will live in

cities80% of Global GDP is related

to Urban Areas

The laboratories of our future & engines of our economies

“Cities are power plants of human energy which creates jobs through innovation”

Enhancing citizen

engagement

Transforming operations & infrastructure

Accelerating economic development

Creating value with digital in cities

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Smartcity a real example:

International hackathon for civic and social innovation

FLOODIS- Better flood warning in your hands

SMARTCITIES

INNOVATE ENGAGECITIZENS

CREATE OPPORTUNITI

ESA