Web 2.0 according to Tim O’ReillyA new conventional wisdom?

A Pecha Kucha presentation By Alisha Bartlett

Hello! I am Tim O’Reilly

2001

A bit of historical context…

Crash!

POP!

Web as platform

WEB 2.0

?

Web 1.0 v Web 2.0

• Double click• Ofoto• mp3.com• Britannica Online• Personal websites• Directories

• Google Adsense• Flickr• Napster• Wikipedia• Blogging• Tagging

You control your own data

‘Folksonomy’ ✔ User as contributor ✔ Customer self

service ✔ Rich User Experiences ✔ Participation ✔ Radical decentralisation ✔ Radical trust ✔

Services with

cost effective scalability

Packaged software

Control over unique data sources…

that get richer as more people

use them

Trusting users as

co-developers

Harnessing collective intelligence

Software above level of a single device

Lightweight user interfaces, development models

andbusiness models

✔