SELLING THE FARMOnline Marketing for Beginning Farmers

APRIL 2014

ONLINEMARKETING

SOCIALMORE THAN JUST

MEDIAOnline Marketing > Fundamentals

3TYPES

Online Marketing > Fundamentals

CONTENT

SEARCH

SOCIAL

Online Marketing > Fundamentals

The Online Marketer

THENEW MARKETER

+Artist Scientist

Online Marketing > Fundamentals > Marketer

WriterPhotographerDesignerCurator

ARTIST

Online Marketing > Fundamentals > Marketer

SCIENTISTAnalystResearcherEngineerAccountant

Online Marketing > Fundamentals > Marketer

The Online User

EVERYUSER ISDIFFERENT

Online Marketing > Fundamentals > Users

BUT ONAVERAGE...

Online Marketing > Fundamentals > Users

2 HOURS A DAYthey spend

plugged in

Online Marketing > Fundamentals > Users

65% OF THE TIME and connect through

a mobile device

Online Marketing > Fundamentals > Users

WHAT DO THEY DOON THERE?

Online Marketing > Fundamentals > Users

SAME THINGYOU DO!Online Marketing > Fundamentals > Users

CONNECT

READ

EMAILSHOP

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Q & A

Kristi Waits & Thomas Poniksecondcup@wainik.com

www.secondcupmedia.com802.917.2108