Post on 31-Mar-2015
Nordic Business Travel AssociationAnnual Meeting - 10th March 2011Paul E. Johannes – Vice President Commercial Europe
The Nordic Region
• How to approach the Nordic Market?
• What is the Nordic Market?
• What are the main differences between the Danes, Swedes, Norwegians and Finns?
Danes
General Individualist
AttitudeInformal, provocative
and independentWorking Methods
Action oriented
Responsibility Individual
Swedes
Collectivist
Informal - structured and plan
Analytic, organized
Collective
Norwegians
Nationalists/individualist
Informal, social, nice and proud
Analytic but fast acting
Individual/collective
The Nordic Region
NegotiationsPragmatic. Confronting and tough to negotiate
withLooking for compromises Result oriented but careful
• Launched 1997, under CEO: Mr Akbar al Baker
• Over 120 aircraft by 2013
• More than 200 aircraft on order
• 150 nationalities working for QR
Qatar Airways
Global Connections Across Six Continents Europe, Middle East, Africa, Asia Pacific, North & South America
99 destinations worldwide
Total Population :
Over 2M Inhabitants
Local Population:Over 200,000 Qataris
State of Qatar
A unique experience• The world’s first dedicated
terminal for Premium customers
• Unsurpassed levels of luxury for First and Business class passengers
• Separate building, adjacent to Main Terminal
Premium Terminal-Doha International Airport
QATAR AIRWAYS PREMIUM TERMINAL
Qatar Airways in Europe
Oslo, the 3rd Qatar Airways destination in Scandinavia
Qatar Airways in Europe
QATAR AIRWAYS GOING FORWARD
Targeting over 120 destinations in under 3 years
Fleet size to grow to morethan 120 aircraft by 2013
Over 200 new aircraft pending delivery worth over US$40 billion
Opening of New Doha International Airport by 2012
Phase One – Completed By 2012
• A terminal with 40 contact gates – Capacity: 24 million
passengers a year• A 4,850m and a 4,250m
runway
– unrestricted A380 operation
• Hotel with 100 rooms
• New cargo terminal
• New airline HQ, Maintenance and training center
• Monorail
New Doha International Airport
• Dedicated Environmental implementing CSR program “The Oryx Flies Green”
• Pioneer in new generation fuel research
• Qatar Airways completed the world´s first commercial passenger flight with GTL Jet fuel 15th October 2009
• Desire: Carbon Neutral Growth
• Awarded the environmental accolade at the Airline Strategy Awards in 2010
Environmental & Corporate Social Sustainability
Middle East’s ONLY 5-star-ranked airline since 2004
Global positioning rose to 3rd Best Airline in the World – highest Middle East ranked airline
World’s Best Business Class 2010
Best Catering in Business Class 2010
Best Airline in Middle East for fifth year in a
row
First Airline to receive Service Excellence Award for Middle East
Best Cabin Crew in Middle East 7 years running
Qatar Airways: Award-winning service
THANK YOU